Showing 15 posts of 20 posts found.


Valeant’s Bausch + Lomb teams up with IBM for cataract surgery app

May 5, 2016
Research and Development Bausch and Lomb, Valeant, app, cataract, cataract surgery, ibm, ipad, iphone, surgeons

IBM (NYSE: IBM) and Bausch + Lomb, a wholly owned subsidiary of Valeant (NYSE: VRX), have announced a partnership that …


NHS spends over £1 million on Apple products

September 5, 2014
Medical Communications, Sales and Marketing Apple, NHS England, ipad, iphone

NHS England has spent more than £1.2 million on Apple’s tablets and smartphones since it was set up two years’ …

GPs can access patient records via tablet devices

September 12, 2012
Medical Communications Digital Blog, GPs, NHS, ipad

The first ever service allowing GPs to access and update their patient records using an iPad or other tablet device …

cloud computing image

Pharmaceutical marketers – put your head in the clouds

April 17, 2012
Business Services, Manufacturing and Production, Medical Communications, Research and Development, Sales and Marketing Alex Blyth, Cloud Computing, MSI, digital, iPod, ipad

The moment has arrived for the pharma industry to embrace online planning tools.The convergence of reliable and secure cloud-based computing, …

Kindle Fire

Keep taking the tablets

October 13, 2011
Sales and Marketing ipad, tablet pc

Online giant Amazon has just launched Fire, its rival to Apple’s trendsetting iPad, upping the ante in the ‘tablet’ market. …

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Digital Pharma: Mobile app regulation

July 21, 2011
Medical Communications, Sales and Marketing Digital Phama blog, app, ipad, iphone, mobile

The FDA has proposed new rules for smartphone apps, but says the guidelines will only apply to a small number …

Novartis Kick Smoking iPhone app

Digital Pharma: iPhone and iPad app update

July 15, 2011
Medical Communications, Sales and Marketing Blackberry, Digital Pharma blog, ipad, iphone, mobile

How many iPads has Boehringer Ingelheim ordered for its sales force in Turkey? Do Novartis’ investors really want their annual …

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Digital Pharma: This is how pharma is using digital

February 10, 2011
Manufacturing and Production, Medical Communications, Research and Development, Sales and Marketing Android, Digital Pharma blog, Facebook, Twitter, disease awareness campaigns, ipad, iphone, social media

Pharma’s use of digital tools, from mobile apps to online campaigns to social media channels, is increasing all the time …

Pfizer's Les Meningo – Smash Pursuit iPhone app

Digital Pharma: Pfizer, J&J and Merck withdraw iPhone apps

January 7, 2011
Medical Communications Android, Blackberry, Digital Pharma blog, Johnson & Johnson, Merck, Pfizer, apps, ipad, iphone

Big pharma companies have pulled a number of apps from the iTunes store, but it’s not a sign the industry …

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Digital Pharma: First big pharma Android apps launched

January 4, 2011
Medical Communications Android, Digital Pharma blog, Novartis, Sanofi-Aventis, apps, ipad, iphone

Big pharma’s smartphone marketing is starting to look beyond Apple’s attention-grabbing iPhone as companies produce the first apps for its …

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Digital Pharma: AZ launches its first UK iPhone app

December 8, 2010
Medical Communications Apple, AstraZeneca, Digital Pharma blog, apps, ipad, iphone

AstraZeneca has launched an iPhone app to provide UK healthcare professionals with information on genetic tests for lung cancer. The …

Digital for digital’s sake is out

November 10, 2010
Medical Communications digital creativity, digital marketing, ipad, seven stones, youtube

Creativity in the digital world is twofold. On the one hand there is technical wizardry and, on the other, there …

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Digital Pharma: Facebook first from Janssen

October 8, 2010
Medical Communications Digital Pharma blog, Facebook, Janssen, Twitter, ipad, iphone, youtube

Janssen UK has officially launched its new psoriasis disease awareness campaign, part of which includes the first pharma Facebook page …

Pharma and the iPhone: there’s an app for that

September 1, 2010
Medical Communications, Research and Development, Sales and Marketing ipad, iphone

The iPhone and its new, larger cousin the iPad, have captured the hearts of many technology lovers, and have ushered …

GSK alli iPhone app

Digital Pharma: Big pharma’s iPhone apps (part three)

July 7, 2010
Medical Communications, Research and Development, Sales and Marketing Apple, Digital Pharma blog, app, ipad, iphone

In the first two parts of Big Pharma’s iPhone Apps I looked at apps produced by 11 of the largest …

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