
Apple has finally unveiled its long-rumoured ‘smartwatch’ to the world along with new iPhones and a payment system. At the …

Eli Lilly has launched a free mobile app for Android and iPhone handsets which aims to support patients who suffer …

A health monitoring device which is embedded into a mobile phone cover and can measure heart rate, blood pressure and …
In a challenge to pharma marketers everywhere, a new report has declared that the ‘vast majority’ of health-related apps aimed …

NICE has launched a new app that allows mobile access to all of NICE’s recommendations and advice of the past …

Pharma’s use of digital tools, from mobile apps to online campaigns to social media channels, is increasing all the time …

Big pharma companies have pulled a number of apps from the iTunes store, but it’s not a sign the industry …

Big pharma’s smartphone marketing is starting to look beyond Apple’s attention-grabbing iPhone as companies produce the first apps for its …