Showing 15 posts of 64 posts found.

Video exclusive: PM Society Digital Awards 2010

October 14, 2010
Medical Communications PM Society Digital Awards, awards, digi, pm society

Janssen was confirmed as one of the UK pharma industry’s most innovative pharma companies in the field of digital communications …

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Digital Pharma: No breakthrough, but UK’s digital issues out in the open

May 14, 2010
Medical Communications Code of Practice, PMCPA, digi, digital, pm society

The UK’s Code of Practice regulator will produce guidance for pharma on digital marketing, but is reluctant to make formal …

CMG launches digital division

March 29, 2010
Medical Communications Complete Digital, Complete Medical Group, digi, digi pharma, digital pharma

Healthcare communications agency Complete Medical Group (CMG) has launched an online division to take advantage of a shift in the …

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Digital Pharma: Novartis tells cystic fibrosis stories

February 25, 2010
Medical Communications Novartis, cystic fibrosis, digi, digi pharma, social media

Novartis has launched a new disease awareness campaign for cystic fibrosis that blurs the lines between fact and fiction. Its …

Digital Pharma: Searching for clinical trials

February 23, 2010
Research and Development CRO, TrialReach, digi, digital pharma, digital pharma research, digital research, patient recruitment

A new clinical trials search and referral engine has launched to help patients who are considering taking part in a …

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Digital Pharma: Glucose monitoring for the Nintendo generation

January 20, 2010
Medical Communications Bayer, diabetes, digi, digi game, digital pharma

The Nintendo DS that arrived in our house on Christmas has already become my eldest son’s most favourite present of …

Roche's entry on Google sidewiki

Digital Pharma: Roche tackles sidewiki

December 21, 2009
Medical Communications Roche, digi, digital pharma, google, sidewiki

Roche has become the second pharma company to tackle sidewiki on its corporate website, posting an entry that sets out …


ScopeMedical boosts digital offering

December 18, 2009
Medical Communications ScopeMedical, digi

Kent-based med ed agency ScopeMedical has boosted its in-house digital offering and says there are plans to grow it further …

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Digital Pharma: A Year in Digital (5/5)

December 16, 2009
Medical Communications 2009, Boehringer, digi, digital pharma, year in review

Favourite use of digital (pharma)• Microsoft’s future of healthcare video. It’s their vision of the possibilities that I fell in …

Bayer Schering Pharma's Len Starnes

Digital Pharma: A Year in Digital (4/5)

December 15, 2009
Medical Communications 2009, Bayer, digi, digital pharma, year in review

Favourite use of digital (pharma)Physicians’ social networks. This is pharma’s new engagement channel offering the industry an opportunity to normalise …

Roche's Sabine Kostevc

Digital Pharma: A Year in Digital (3/5)

December 14, 2009
Medical Communications 2009, Roche, digi, digital pharma, year in review

A number of Roche’s own interactive educational initiatives, such as those explaining biotechnology or what it takes to develop a …

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Digital Pharma: Byte-sized roundup

December 11, 2009
Medical Communications 2009, Facebook, NHS, digi, digital pharma, google, iphone, sidewiki, year in review

The Department of Health this week launched mental health programme New Horizons, following a consultation period that included a dedicated …

GlaxoSmithKline's Kai Gait

Digital Pharma: A Year in Digital (2/5)

December 10, 2009
Medical Communications 2009, GSK, digi, digital pharma, year in review

Favourite use of digital (pharma)Creative Lynx & Jansen-Cilag’s Concerta XL Tablet PC campaignFavourite use of digital (non-pharma)BBC iPlayerFavourite social media …

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Digital Pharma: A Year in Digital (1/5)

December 9, 2009
Medical Communications 2009, digi, digital pharma, year in review

2009 was the year pharma went digital, and the last 12 months have been a time of following, sharing and …

NICE's Twitter account

Digital Pharma: Byte-sized roundup

December 4, 2009
Medical Communications Abbott, GE Healthcare, HES, NICE, Twitter, digi, digital pharma

Last week it was the ABPI that joined Twitter this week it’s UK cost effectiveness watchdog

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