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digital pharma

Showing 15 posts of 67 posts found.

real_world

Using advanced digital capabilities to unlock hard-to-see HCPs access

August 29, 2019
Business Services, Manufacturing and Production, Medical Communications, Research and Development, Sales and Marketing digital pharma, pharma, veeva

Pharmaceutical companies face a ‘digital imperative’ to engage with healthcare professionals through their channel preferences and ensure they are getting …

News
2018

Seven pharma trends for 2018

December 22, 2017
Business Services, Manufacturing and Production, Medical Communications, Research and Development, Sales and Marketing 2018, M&A, MA, biosimilars, collaborations, digital pharma, emerging markets, patient centricity, pharma, pricing

Pharmafile.com looks ahead to signpost what we expect will be the key industry trends through the course of 2018.The value of …

Feature

Novartis names new Chief Digital Officer

August 24, 2017
Business Services, Manufacturing and Production, Medical Communications, Research and Development, Sales and Marketing Novartis, appointment, digital pharma, life sciences, pharma, pharmaceuticals

Novartis has announced that it has appointed a new Chief Digital Officer in the form of Bertrand Bodson, who will …

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2017

Seven pharma trends for 2017

December 22, 2016
Business Services, Manufacturing and Production, Medical Communications, Research and Development, Sales and Marketing M&A, MA, biosimilars, collaborations, digital pharma, emerging markets, patient centricity, pharma, pricing

What will be the key industry trends in 2017?Industry uncertaintyPerhaps the biggest hallmark of 2016-going-into-2017 is the sense of hesitation …

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GSK ‘in discussions’ over $1 billion tech deal with Qualcomm

January 21, 2016
Medical Communications GSK, beyond the pill, digital pharma, joint venture, qualcomm

GlaxoSmithKline and telecoms giant Qualcomm are reportedly discussing a joint venture agreement worth as much as $1 billion, as the …

News
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What could artificial intelligence mean for pharma?

January 15, 2016
Medical Communications artificial intelligence, digital, digital pharma, medical technology, medtech, tech

With ever rising costs in research and development, the frustratingly long time spent in bringing new novel drugs to market …

Feature
2016

Seven pharma trends for 2016

December 24, 2015
Manufacturing and Production, Medical Communications, Research and Development, Sales and Marketing M&A, MA, biosimilars, collaborations, digital pharma, emerging markets, patient centricity, pharma, pricing

What will be the key industry trends in 2016?Pricing pressures

Feature
digital

Big Pharma taking steps towards fully digital businesses

December 3, 2015
Medical Communications Accenture, digital pharma, innovation

Pharma companies can tap into $100 billion of revenue from being ‘digital transformers’, and not just ‘digital followers’, a leading …

News
texting mobile

Health apps now more popular than ever in the UK

October 16, 2015
Medical Communications apps, digital pharma, health technology, technology

The use of health apps has considerably increased over the past years, according to a new survey that has found …

News
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Digital Pharma: what should we talk about?

October 8, 2012
Business Services, Manufacturing and Production, Medical Communications, Research and Development, Sales and Marketing Boehringer, Facebook, Pfizer, digital pharma, social media, twiiter

The received wisdom today among the ‘digirati’ is that the pharmaceutical industry must join in the online conversation, and to …

Feature

Digital health and the Social Network

November 5, 2010
Medical Communications Facebook, Red Door, The Social Network, digital pharma, social media

Followers of film will be only too aware that we are about to embark on ‘Oscar season’. Cinematic features are …

Feature

Engaging the digital audience

October 28, 2010
Medical Communications Andy Bell, Huntsworth Health, Jon Clark, Talking Point, digital marketing, digital pharma

We live in exciting times. With the rise of social media, people are changing the way they consume information. As …

Feature

Going Digital: Challenge your assumptions

October 8, 2010
Medical Communications PraeMedica, digital, digital marketing, digital pharma

A wise man once said: “The secret to surviving is knowing what to throw away and knowing what to keep.” …

Feature

UK pharma needs online pharmacovigilance guidance, says Digital Pioneer

July 16, 2010
Medical Communications Code of Practice, Sublime Digital, digital pharma

Pharma companies need more help from UK authorities on the issue of online pharmacovigilance, according to the winner of the …

News
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Digital Pharma: Social media an ‘enigma’ for pharma

July 15, 2010
Medical Communications Cegedim, Digital Pharma blog, digital pharma, industry, social media

The vast majority of pharma companies now use social media in one form or another, but it is unclear how …

News

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