year in review
2011 Year In Review
January 6, 2012Business Services, Manufacturing and Production, Medical Communications, Research and Development, Sales and Marketing 2011, Europe, emerging markets, year in review
A round up of some of the key themes in pharma’s yearEUROPE IN CRISIS While the Eurozone has averted meltdown …
2010: Pharma’s year in review
December 23, 2010Manufacturing and Production, Medical Communications, Research and Development, Sales and Marketing 2010, Avandia, China, European healthcare spending, GSK, Obama, year in review
2010 saw a harsh new economic reality dominate decisions in the US and Europe, but pharma seized on opportunities in …
Pharma mergers and acquisitions in 2009
December 22, 2009Research and Development, Sales and Marketing Abbott, GSK, J&J, JJ, M&A, MA, Novartis, Pfizer, Wyeth, generics, industry, merger, year in review
This year saw two ‘mega mergers’ in the sector, the acquisition of Wyeth by Pfizer and the reverse takeover of …
Digital Pharma: A Year in Digital (5/5)
December 16, 2009Medical Communications 2009, Boehringer, digi, digital pharma, year in review
Favourite use of digital (pharma)• Microsoft’s future of healthcare video. It’s their vision of the possibilities that I fell in …
Digital Pharma: A Year in Digital (4/5)
December 15, 2009Medical Communications 2009, Bayer, digi, digital pharma, year in review
Favourite use of digital (pharma)Physicians’ social networks. This is pharma’s new engagement channel offering the industry an opportunity to normalise …
Digital Pharma: A Year in Digital (3/5)
December 14, 2009Medical Communications 2009, Roche, digi, digital pharma, year in review
A number of Roche’s own interactive educational initiatives, such as those explaining biotechnology or what it takes to develop a …
Digital Pharma: Byte-sized roundup
December 11, 2009Medical Communications 2009, Facebook, NHS, digi, digital pharma, google, iphone, sidewiki, year in review
The Department of Health this week launched mental health programme New Horizons, following a consultation period that included a dedicated …
Digital Pharma: A Year in Digital (2/5)
December 10, 2009Medical Communications 2009, GSK, digi, digital pharma, year in review
Favourite use of digital (pharma)Creative Lynx & Jansen-Cilag’s Concerta XL Tablet PC campaignFavourite use of digital (non-pharma)BBC iPlayerFavourite social media …
Digital Pharma: A Year in Digital (1/5)
December 9, 2009Medical Communications 2009, digi, digital pharma, year in review
2009 was the year pharma went digital, and the last 12 months have been a time of following, sharing and …
2008: A year in the life of UK pharma
December 31, 2008Research and Development, Sales and Marketing 2008, YIR, patients, pharma, review, social networking, year in review
Patient power proves decisive in battle for accessSocial networking helped a new breed of informed patient advocates win the …
Pharmafocus: The NHS in Review
January 24, 20082007, NHS, healthcare, year in review
First, the good news. So easy to overlook when the headlines are filled with tales of threats to close A&E …
Pharmafocus: A Year in Review
January 17, 2008Research and Development, Sales and Marketing 2007, biotech, pharma, year in review
A look back at some of the biggest stories to affect the UK pharmaceutical industry in 2007, including a string …
The weight of evidence – the stories that changed pharma in 2004
January 4, 2005Research and Development 2004, Vioxx, year in review
Ticking time bombsIn 2004, countries around the world faced up to some home truths about the health of their populations …
