FDA spends big on social media outlook
September 20, 2013Medical Communications, Sales and Marketing FDA, Facebook, PMCPA, Psoriasis 360, Twitter
Boehringer and partners launch digital diabetes study
July 19, 2013Medical Communications Boehringer, Syrum, Twitter, diabetes, digital, type 2
Boehringer Ingelheim has partnered with Healthrageous and United BioSource to establish a new diabetes study to help patients manage their …
GMC to create guidance on doctors’ use of social media
April 23, 2012Medical Communications BMA, Facebook, GMC, Twitter, social media
The General Medical Council is creating new draft guidance about what it expects from doctors when they are using social …
1 in 3 surveyed says social media changes attitudes to medicines
April 20, 2012Business Services, Medical Communications, Sales and Marketing Facebook, Twitter, digital, pwC, social networking
A third of US social media users say it could change the way they think about their medicines, according to …
Roche sponsors Twitter-based diabetes community
April 5, 2012Medical Communications Ignite Health, Roche, Twitter, diabetes
Roche is to sponsor a Twitter-based site devoted talk about diabetes, furthering its close links with online commentators. ‘Diabetes Nest’ …
New website launched to help people with psoriasis
March 9, 2012Medical Communications 360. PM soc, Twitter, psoriasis
A new online resource for patients with psoriasis has been set up to help them understand and manage their disease. …
Watchdog frowns on Botox tweet
February 15, 2012Medical Communications Allergan, Chugai, PMCPA, Twitter
Allergan have been found in breach of the UK Code of Practice after an employee used Twitter to communicate about …
FDA: don’t broadcast discussion on off-label uses
January 6, 2012Medical Communications FDA, Facebook, Twitter, off label, social media
The FDA has released long-awaited guidance for pharma firms about social media use. The FDA held a two-day public hearing …
#fakedrugs: Scammers using Twitter to peddle fake medicines
October 24, 2011Medical Communications Digital Pharma blog, Twitter
Scammers are exploiting Twitter to entice people into buying fake medicines, according to a new report. The report, published by …
Digital Pharma: Twitter slip-up shouldn’t silence pharma
September 9, 2011Medical Communications, Sales and Marketing Bayer, Code of Practice, Digital Pharma blog, PMCPA, Twitter
Bayer UK was recently ruled to have breached the ABPI Code of Practice by promoting prescription-only medicines to the general …
Digital Pharma: Bayer tweets breach ABPI Code of Practice
July 5, 2011Medical Communications Bayer, Code of Practice, Digital Pharma blog, PMCPA, Twitter, medical communications news, social media
Bayer’s use of Twitter has caused the first social media breach of the ABPI Code of Practice. Code regulator the …
Digital Pharma: Bayer UK’s Twitter slip-up
April 26, 2011Medical Communications ABPI Code of Practice, Bayer, Digital Pharma blog, PMCPA, Twitter, medicial communications
There seems to be some confusion at Bayer UK over what communications can be sent over Twitter. The company is …
Digital Pharma: Boehringer UK tweets politicians with afib message
April 21, 2011Medical Communications Boehringer Ingelheim, Digital Pharma blog, Twitter, medical communications
Boehringer Ingelheim UK is using Twitter to reach politicians with local disease awareness messages. About a third of MPs have …
Digital Pharma: European pharma and social media
March 24, 2011Medical Communications, Sales and Marketing Digital Pharma blog, Facebook, Twitter, social media, youtube
European pharma is increasingly running local social media initiatives as companies expand on their first, centrally-driven, uses of the technology.Details …
Digital Pharma: UK healthcare Twitter group is launched
March 16, 2011Medical Communications Digital Pharma blog, Twitter, hcsmeu, hcsmuk
A new Twitter group is launched today to provide a forum for discussing social media and its impact on healthcare …
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