Medical Communications

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ABPI Code of Practice

UK pharma reassured over dealings with health bodies

May 3, 2011 Medical Communications, Sales and Marketing 2011 ABPI Code, Code of Practice, medical communications, risk-sharing

UK pharma has been reassured over the use of risk-sharing schemes with health bodies. The latest revisions to the ABPI …

Watermeadow Medical expands

May 3, 2011 Medical Communications appointment, medical communications

Oxfordshire, UK-based medical communications consultancy Watermeadow Medical has welcomed 11 new members of staff to its UK roster.Chief among them …
Advertising for MSD's Innovace

Healthcare comms is changing fast – but hold onto this principle

April 28, 2011 Medical Communications advertising, communications, digital marketing, marketing

Having spent the last forty-plus years in and around the pharma industry, it’s an understatement to say I have seen …

New members join PM Society Committee

April 27, 2011 Medical Communications appointment, medical communications

Carwyn Jones and Mat Phillips (pictured) have joined the Pharmaceutical Marketing Society’s main Committee. Carwyn, head of pharmaceutical sales at …

Open Health recruits new associate partner

April 27, 2011 Medical Communications appointment, medical communications

Margot Rozga has joined new med comms agency Open Health as an associate partner. The move to the Marlow, UK-based …

CME Spotlight: education providers and pharma need guidance

April 27, 2011 Medical Communications CME, CME Spotlight

Transplanting the testes and pituitary gland of a social outcast into a dog is the theme of a new opera …
Bayer UK Twitter Levitra

Digital Pharma: Bayer UK’s Twitter slip-up

April 26, 2011 Medical Communications ABPI Code of Practice, Bayer, Digital Pharma blog, PMCPA, Twitter, medicial communications

There seems to be some confusion at Bayer UK over what communications can be sent over Twitter. The company is …

Digital Pharma: Boehringer UK tweets politicians with afib message

April 21, 2011 Medical Communications Boehringer Ingelheim, Digital Pharma blog, Twitter, medical communications

Boehringer Ingelheim UK is using Twitter to reach politicians with local disease awareness messages. About a third of MPs have …

WPP launches UK healthcare digital division

April 21, 2011 Medical Communications Ogilvy, Ogilvy Healthworld UK, OgilvyHealthPR, WPP, medical communications, ogilvy healthworld advertising

Communications giant WPP has merged the digital activities of two media brands to launch a new entity in the UK, …

Life Healthcare Communications expands

April 20, 2011 Medical Communications appointment, medical communications

Life Healthcare Communications has expanded, adding new employees and extending its existing digital department.The Berkshire, UK-based creative communications agency has …

Fishawack gains industry experts

April 15, 2011 Medical Communications Fishawhack, PR

The Fishawack Group has gained industry experts Linda Harris and Jo Jarvis to expand its stakeholder relations and thought leader …

Free Pharmacovigilance Training Webinar

April 12, 2011 Business Services, Manufacturing and Production, Medical Communications, Research and Development, Sales and Marketing

 Wainwright Associates are offering you the opportunity to attend a FREE thirty minute webinar on “The roles and responsibilities of …

Lane, Earl & Cox acquired by Open Health

April 8, 2011 Medical Communications Chime Communications, Lane Earl Cox, Open Health

Chime’s newly-launched healthcare comms shop Open Health has bought established UK health advertising agency Lane, Earl & Cox. It will …

HRW promotes Gillian Newbold to the board

April 7, 2011 Medical Communications apppointment, medical communications

Healthcare research agency HRW has promoted Gillian Newbold to its board of directors. Gillian joined the Oxfordshire, UK-based company in …
ABPI Code of Practice

Digital Pharma: UK gets social media guidance

April 5, 2011 Medical Communications Code of Practice, Digital Pharma blog, PMCPA, digital marketing

The UK’s Code of Practice regulator has issued guidance on social media and other digital communications tools. It is the …
The Gateway to Local Adoption Series

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