Medical Communications

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Networks in Health

Digital Pharma: European doctors’ communities form major alliance

May 10, 2011 Medical Communications Coliquio, Digital Pharma blog, Doctors.net.uk, Egora, Medcenter, doctors' social networks, meduniverse, online doctors communities

Europe’s largest online doctors communities have formed an alliance that could help pharma break through the language barrier to engage …
frontera_frank_walters

Frank Walters joins Frontera as chairman

May 10, 2011 Medical Communications appointment, medical communications

Healthcare comms start-up Frontera London has appointed industry veteran Frank Walters as its non-executive chairman. Frank was previously creative director …
Sanofi's new logo

Sanofi name change sees Aventis dropped

May 9, 2011 Manufacturing and Production, Medical Communications, Research and Development, Sales and Marketing Sanofi, Sanofi-Aventis

Sanofi-Aventis will now just be known as Sanofi after the French pharma company’s shareholders agreed to change its name. Following …

Digital Pharma: Sanofi Pasteur MSD takes Quora approach to vaccines

May 6, 2011 Medical Communications Digital Pharma blog, Sanofi Pasteur, vaccines

Sanofi Pasteur MSD is aiming to tackle myths and misconceptions about vaccines with a Quora-like online health information campaign in …
nitrogen_europe_jon_clark

Jon Clark gains European leadership role at Nitrogen

May 6, 2011 Medical Communications appointment, medical communications

Huntsworth Health has promoted Jon Clark to European managing director of its brand communications agency Nitrogen. He will report to …

Ogilvy picks Carsten Edwards to lead new market access business

May 6, 2011 Medical Communications, Sales and Marketing Ogilvy, Ogilvy Healthworld Market Access, medical communications

Ogilvy Healthworld has appointed Carsten Edwards to head its new market access business. Edwards will be managing partner of market …
ABPI Code of Practice

UK pharma reassured over dealings with health bodies

May 3, 2011 Medical Communications, Sales and Marketing 2011 ABPI Code, Code of Practice, medical communications, risk-sharing

UK pharma has been reassured over the use of risk-sharing schemes with health bodies. The latest revisions to the ABPI …

Watermeadow Medical expands

May 3, 2011 Medical Communications appointment, medical communications

Oxfordshire, UK-based medical communications consultancy Watermeadow Medical has welcomed 11 new members of staff to its UK roster.Chief among them …
Advertising for MSD's Innovace

Healthcare comms is changing fast – but hold onto this principle

April 28, 2011 Medical Communications advertising, communications, digital marketing, marketing

Having spent the last forty-plus years in and around the pharma industry, it’s an understatement to say I have seen …

New members join PM Society Committee

April 27, 2011 Medical Communications appointment, medical communications

Carwyn Jones and Mat Phillips (pictured) have joined the Pharmaceutical Marketing Society’s main Committee. Carwyn, head of pharmaceutical sales at …

Open Health recruits new associate partner

April 27, 2011 Medical Communications appointment, medical communications

Margot Rozga has joined new med comms agency Open Health as an associate partner. The move to the Marlow, UK-based …

CME Spotlight: education providers and pharma need guidance

April 27, 2011 Medical Communications CME, CME Spotlight

Transplanting the testes and pituitary gland of a social outcast into a dog is the theme of a new opera …
Bayer UK Twitter Levitra

Digital Pharma: Bayer UK’s Twitter slip-up

April 26, 2011 Medical Communications ABPI Code of Practice, Bayer, Digital Pharma blog, PMCPA, Twitter, medicial communications

There seems to be some confusion at Bayer UK over what communications can be sent over Twitter. The company is …

Digital Pharma: Boehringer UK tweets politicians with afib message

April 21, 2011 Medical Communications Boehringer Ingelheim, Digital Pharma blog, Twitter, medical communications

Boehringer Ingelheim UK is using Twitter to reach politicians with local disease awareness messages. About a third of MPs have …

WPP launches UK healthcare digital division

April 21, 2011 Medical Communications Ogilvy, Ogilvy Healthworld UK, OgilvyHealthPR, WPP, medical communications, ogilvy healthworld advertising

Communications giant WPP has merged the digital activities of two media brands to launch a new entity in the UK, …
The Gateway to Local Adoption Series

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