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Showing 15 posts of 49 posts found.

Complete Digital appoints Emma D’Arcy

November 26, 2010
Business Services, Medical Communications Complete Digital, Emma D'Arcy, McCann Healthcare, appointment, medical communications, physician relationships, social media

Emma D’Arcy has joined McCann Healthcare’s Complete Digital group as a senior consultant. Emma has worked with pharmaceutical companies, the …

Appointment

Digital health and the Social Network

November 5, 2010
Medical Communications Facebook, Red Door, The Social Network, digital pharma, social media

Followers of film will be only too aware that we are about to embark on ‘Oscar season’. Cinematic features are …

Feature

Digital Pharma: Pfizer socialises pain campaign

October 5, 2010
Medical Communications Digital Pharma blog, Facebook, Flickr, Pfizer, Twitter, social media

Pfizer is campaigning for better care for people suffering from chronic pain and has turned to social media to galvanise …

News
Janssen's psoriasis social media campaign

Digital Pharma: Janssen unveils UK social media plans

September 23, 2010
Medical Communications Digital Pharma blog, Facebook, Janssen, Twitter, psoriasis, social media, youtube

Janssen UK is to launch a wide-ranging social media campaign to raise awareness of the chronic skin condition psoriasis. The …

News
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Roche: ‘We will work to eliminate barriers to social media’

September 3, 2010
Medical Communications Digital Pharma blog, Roche, social media

Last month Roche broke new ground for pharma by publishing its Social Media Principles (full details of which you can …

Feature
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Digital Pharma: Roche asks employees to be social media ‘scouts’

August 17, 2010
Medical Communications Digital Pharma blog, Roche, social media

Roche wants employees who use social media to be ‘scouts’ for how the company and its products are perceived online. …

News
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Digital Pharma: Byte-sized roundup

August 4, 2010
Medical Communications Digital Pharma blog, Janssen, disease awareness campaigns, iphone, social media

This week’s roundup includes Janssen-Cilag’s YouTube success, FDA to boost social media work, Novartis iPhone profile, Pfizer on SlideShare and …

News
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Digital Pharma: Social media an ‘enigma’ for pharma

July 15, 2010
Medical Communications Cegedim, Digital Pharma blog, digital pharma, industry, social media

The vast majority of pharma companies now use social media in one form or another, but it is unclear how …

News

Digital Pharma: The smokescreen of regulation

June 28, 2010
Medical Communications, Sales and Marketing Janssen, social media

When framing a story for the media it is well known in the communications community that a successful piece must …

Feature
NHS Football Fitness

Digital Pharma: Byte-sized roundup

June 18, 2010
Medical Communications, Research and Development FDA, Genzyme, NHS, Pfizer, digital pharma med coms, digital pharma research, social media

This week’s roundup includes an NHS football fitness game, Pfizer’s virtual exhibition booth, Amgen’s oncology site, reports FDA social media …

News
Digital Pharma Guide footer

Digital marketing – can we talk?

April 22, 2010
Medical Communications digital pharma, social media

The internet and online developments such as YouTube, Twitter, Wikipedia and Facebook have already revolutionised how we communicate, and with …

Feature
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Digital Pharma: The industry’s real social media question

March 23, 2010
Medical Communications Janssen, digital pharma, social media

There is a tremendous amount of discussion at the moment about how trust is now the key to corporate reputation. …

Feature
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Digital Pharma: AZ outlines its online principles

March 2, 2010
Medical Communications FDA, digital pharma, social media

AstraZeneca says it has an obligation to use social media to help empower patients and prescribers to make informed decisions …

Feature
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Digital Pharma: Novartis tells cystic fibrosis stories

February 25, 2010
Medical Communications Novartis, cystic fibrosis, digi, digi pharma, social media

Novartis has launched a new disease awareness campaign for cystic fibrosis that blurs the lines between fact and fiction. Its …

News
EU flag

Digital Pharma – What next for European pharma and social media?

January 28, 2010
Medical Communications Europe, digital pharma, patient information, social media

Ever since the FDA announced its social media and internet hearing last September the big question over here has been …

Feature

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