e-detailing
What Does E-Detailing Entail? How E-Detailing is Shaping the Pharmaceutical Industry
August 7, 2012Sales and Marketing e-detailing, sales, sales reps
E-detailing has come at a time of great change in the pharmaceutical industry. The economic recession hit hard with pressure …
10 steps to a more effective e-detail
August 20, 2007Medical Communications, Sales and Marketing creativity, e-detailing, marketing
With so many pharma companies still to take up e-detailing, experience of moving along the learning curve is proving to …
Pharma upbeat on the future of online detailing
October 29, 2003Medical Communications e-detailing, survey
The UK pharma industry remains open-minded about using online detailing, but wants to see more evidence of its effectiveness, a …
Take-off for e-detailing?
October 24, 2003Sales and Marketing e-detailing
It started last autumn with a complaint. An anonymous GP protested to the ABPI's Prescription Medicines Code of Practice Authority …
Pharmafocus e-detailing survey
October 23, 2003Sales and Marketing e-detailing, survey
The e-detailing survey has now closed and the winner in the prize draw will be notified in due course.The results …
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