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Digital Pharma blog

Showing 15 posts of 84 posts found.

Healthy Thinkers

Digital Pharma: Doing good in healthcare

December 15, 2010
Medical Communications Digital Pharma blog, Dose of Digital, Healthy Thinkers, corporate responsibility

A new online community has been launched to bring together suggestions for improving healthcare and the altruistic side of those …

News
Blog footer

Digital Pharma: AZ launches its first UK iPhone app

December 8, 2010
Medical Communications Apple, AstraZeneca, Digital Pharma blog, apps, ipad, iphone

AstraZeneca has launched an iPhone app to provide UK healthcare professionals with information on genetic tests for lung cancer. The …

News
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Digital Pharma: NHS extends online service comparisons

December 3, 2010
Medical Communications Digital Pharma blog, NHS Choices, maternity services, patient information

The NHS has launched a new online comparison service to allow expectant parents in England to compare and rate maternity …

News
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Digital Pharma: Pfizer expands online clinic and aims for viral hit

November 29, 2010
Medical Communications Digital Pharma blog, ManMOT, Pfizer, patient information

Pfizer’s digital initiative targeting men who are reluctant to visit a GP is to be extended until May next year …

News
NHS Choices erectile dysfunction

Digital Pharma: NHS Facebook tracking under fire

November 26, 2010
Medical Communications Digital Pharma blog, Facebook, online privacy, patient information

The government has been criticised for failing to protect patient confidentiality after it was revealed it allows Facebook to collect …

News
Blog footer

Digital Pharma: E-Health and the European agenda

November 19, 2010
Medical Communications Digital Agenda, Digital Pharma blog, EC, European Commission, Neelie Kroes, digital patients, e-health, electronic patient records

The European Commission wants all European patients to be given secure online access to their medical records by 2015 and …

News
Big Blue Test

Digital Pharma: Diabetes video goes viral

November 16, 2010
Medical Communications, Sales and Marketing Diabetes Hands Foundation, Digital Pharma blog, Roche, diabetes, viral video, youtube

An online video encouraging diabetics to test their blood sugar levels has passed 117,000 views on YouTube in just over …

News
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Digital Pharma: Pfizer and Boehringer’s online COPD awareness

November 12, 2010
Medical Communications Boehringer Ingelheim, COPD, Digital Pharma blog, Managing COPD, NICE, Pfizer, Spiriva, chronic obstructive pulmonary disease

Pfizer and Boehringer Ingelheim have launched an online campaign to publicise the latest NICE guidelines on COPD to healthcare professionals …

News
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Digital Pharma: Online health information reduces costs

November 9, 2010
Medical Communications Digital Pharma blog, Football Fan Fitness Challenge, NHS Choices, alcohol tracker iPhone app, online health information, patient information

The number of people using the official NHS website rose 10% in the last year, making it the most popular …

News
Blog footer

Digital Pharma: Diabetes patients and Facebook

November 3, 2010
Medical Communications Digital Pharma blog, Facebook, diabetes, patient information, social networking

A quarter of comments on the 15 largest Facebook communities for diabetes patients are promotional – generally for non-FDA approved …

News
Blog footer

Digital Pharma: UK’s online dementia mentors

October 26, 2010
Medical Communications Alzheimer's disease, Comprehensive Spending Review, Digital Pharma blog, dementia, patient education

The Department of Health is looking for hundreds of people to become online dementia mentors as part of it ongoing …

News
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Digital Pharma: Pfizer, Enbrel and UK Google Adwords

October 22, 2010
Medical Communications ABPI Code of Practice, Digital Pharma blog, Enbrel, Google Adwards, PMCPA, Pfizer, pharma SEO

Pfizer is using Google Adwords in the UK to promote an online eCongress for healthcare professionals interested in its arthritis …

News
DH Information Revolution

Digital Pharma: NHS to lead an ‘information revolution’

October 19, 2010
Medical Communications Digital Pharma blog, electronic patient records, patient information

Patients could soon be able to contact their doctor online as part of government plans for an ‘information revolution’ in …

News
Nycomed COPD iPhone app

Digital Pharma: Pharma iPhone app update

October 15, 2010
Medical Communications Astellas, Boehringer, Digital Pharma blog, GlaxoSmithKline, Lundbeck, Menarini, Nycomed, Pfizer, Servier, Teva, app, iphone

The ranks of pharma iPhone apps are increasing all the time and recent months have seen new additions from Teva, …

News
Blog footer

Digital Pharma: Genzyme’s augmented reality heart

October 12, 2010
Medical Communications Digital Pharma blog, Genzyme, augmented reality

Genzyme Europe has launched a new website that allows users to take a peak inside their own heart, or so …

News
The Gateway to Local Adoption Series

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