Sales and Marketing

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Discount sways NICE into recommending Tarceva

May 10, 2012 Sales and Marketing Iressa, NICE, NSCLC, Roche, Tarceva, lung cancer

NICE is recommending Roche’s lung cancer pill Tarceva in patients with a certain type of the disease.  The watchdog said …
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Lyrica fails in diabetes and HIV pain

May 9, 2012 Sales and Marketing Lyrica, Pfizer, neuropathic pain, pain

Two separate Phase III trials of Lyrica have failed to show benefits in treating nerve pain – one in HIV …

Teva appoints new president of R&D

May 9, 2012 Business Services, Manufacturing and Production, Research and Development, Sales and Marketing Michael Hayden, R&D, Teva

Teva has appointed Dr Michael Hayden as its new president of global R&D and chief scientific officer at the firm’s …

GSK raises bid for Human Genome Services

May 9, 2012 Research and Development, Sales and Marketing GSK, Human Genome Services, bid, takeover

The latest round in GlaxoSmithKline’s attempt to take over Human Genome Services has begun with GSK appealing directly to the …

Celgene appoints Thomas Moriarty as general counsel

May 9, 2012 Business Services, Manufacturing and Production, Research and Development, Sales and Marketing Celgene, Moriarty

Celgene has appointed Thomas Moriarty as its new general counsel and corporate secretary. In this position, he will be responsible …

Pfizer releases new data for Pristiq

May 9, 2012 Research and Development, Sales and Marketing Effexor, MDD, Pfizer, Pristiq, antidepressant

Pfizer has released positive data for its established antidepressant Pristiq, as it hopes to extend the use of the drug.  …

The joy of segmentation

May 8, 2012 Business Services, Manufacturing and Production, Medical Communications, Research and Development, Sales and Marketing MSI, Michael Craig, marketing, segmentation

We are all different. Different heights, shapes, hair colour and we are not just different physically – what about our …
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Abbott pays $1.6 billion to settle Depakote claims

May 8, 2012 Medical Communications, Sales and Marketing AbbVie, Abbott, CIA, Depakote

Abbott will pay $1.6 billion to settle US legal claims over its epilepsy drug Depakote.  The $1.6 billion will settle …

Former Novartis man becomes GSK’s new medical director

May 8, 2012 Business Services, Manufacturing and Production, Medical Communications, Research and Development, Sales and Marketing GSK, James Shannon, Novartis

James Shannon has been named GSK’s chief medical officer, and will report to R&D chairman Moncef Slaoui.  He will be …
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Roche abandons Phase III cholesterol drug

May 8, 2012 Medical Communications, Research and Development, Sales and Marketing CETP inhibitor, Roche, cardiovascular, dalcetrapib, phase III failure

Roche has abandoned its Phase III cholesterol treatment dalcetrapib after disappointing results.The manufacturer is ceasing work on the drug, once …

Teva launches first generic Lipitor in UK

May 8, 2012 Sales and Marketing Lipitor, NHS, Pfizer, Teva, atorvastatin

Teva has launched the first generic Lipitor in the UK on the day the drug loses its patent protection.  The …
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Novartis ponders Lucentis price cut in UK

May 8, 2012 Medical Communications, Sales and Marketing Lucentis, NICE, avastin, market access

 Novartis could cut the price of its eye drug Lucentis in the UK to head off moves to switch patients …

DSM sees green shoots for pharma unit in Q1

May 8, 2012 Business Services, Manufacturing and Production, Sales and Marketing DSM, Kensey Nash, NSCLC, Q1, Sinochem

DSM said its pharmaceutical business unit posted ‘weak’ financials in the first quarter of 2012, although revenues rose and there …
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GSK signs deal with academics

May 4, 2012 Research and Development, Sales and Marketing Cancer, GSK, PROTAC, Yale, academia

GlaxoSmithKline has forged another link with academia, signing a deal with Yale University to design a potential new class of …

David Colin Thomé named as new Primary Care Commissioning chair

May 4, 2012 Business Services, Sales and Marketing NHS, PCC

Primary Care Commissioning (PCC) has appointed David Colin Thomé as chair with immediate effect.   Professor Thomé was until recently …
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