digital pharma
Using advanced digital capabilities to unlock hard-to-see HCPs access
August 29, 2019Business Services, Manufacturing and Production, Medical Communications, Research and Development, Sales and Marketing digital pharma, pharma, veeva
Pharmaceutical companies face a ‘digital imperative’ to engage with healthcare professionals through their channel preferences and ensure they are getting …
Seven pharma trends for 2018
December 22, 2017Business Services, Manufacturing and Production, Medical Communications, Research and Development, Sales and Marketing 2018, M&A, MA, biosimilars, collaborations, digital pharma, emerging markets, patient centricity, pharma, pricing
Pharmafile.com looks ahead to signpost what we expect will be the key industry trends through the course of 2018.The value of …
Novartis names new Chief Digital Officer
August 24, 2017Business Services, Manufacturing and Production, Medical Communications, Research and Development, Sales and Marketing Novartis, appointment, digital pharma, life sciences, pharma, pharmaceuticals
Novartis has announced that it has appointed a new Chief Digital Officer in the form of Bertrand Bodson, who will …
Seven pharma trends for 2017
December 22, 2016Business Services, Manufacturing and Production, Medical Communications, Research and Development, Sales and Marketing M&A, MA, biosimilars, collaborations, digital pharma, emerging markets, patient centricity, pharma, pricing
What will be the key industry trends in 2017?Industry uncertaintyPerhaps the biggest hallmark of 2016-going-into-2017 is the sense of hesitation …
GSK ‘in discussions’ over $1 billion tech deal with Qualcomm
January 21, 2016Medical Communications GSK, beyond the pill, digital pharma, joint venture, qualcomm
GlaxoSmithKline and telecoms giant Qualcomm are reportedly discussing a joint venture agreement worth as much as $1 billion, as the …
What could artificial intelligence mean for pharma?
January 15, 2016Medical Communications artificial intelligence, digital, digital pharma, medical technology, medtech, tech
With ever rising costs in research and development, the frustratingly long time spent in bringing new novel drugs to market …
Seven pharma trends for 2016
December 24, 2015Manufacturing and Production, Medical Communications, Research and Development, Sales and Marketing M&A, MA, biosimilars, collaborations, digital pharma, emerging markets, patient centricity, pharma, pricing
What will be the key industry trends in 2016?Pricing pressures
Big Pharma taking steps towards fully digital businesses
December 3, 2015Medical Communications Accenture, digital pharma, innovation
Pharma companies can tap into $100 billion of revenue from being ‘digital transformers’, and not just ‘digital followers’, a leading …
Health apps now more popular than ever in the UK
October 16, 2015Medical Communications apps, digital pharma, health technology, technology
The use of health apps has considerably increased over the past years, according to a new survey that has found …
Digital Pharma: what should we talk about?
October 8, 2012Business Services, Manufacturing and Production, Medical Communications, Research and Development, Sales and Marketing Boehringer, Facebook, Pfizer, digital pharma, social media, twiiter
The received wisdom today among the ‘digirati’ is that the pharmaceutical industry must join in the online conversation, and to …
Digital health and the Social Network
November 5, 2010Medical Communications Facebook, Red Door, The Social Network, digital pharma, social media
Followers of film will be only too aware that we are about to embark on ‘Oscar season’. Cinematic features are …
Engaging the digital audience
October 28, 2010Medical Communications Andy Bell, Huntsworth Health, Jon Clark, Talking Point, digital marketing, digital pharma
We live in exciting times. With the rise of social media, people are changing the way they consume information. As …
Going Digital: Challenge your assumptions
October 8, 2010Medical Communications PraeMedica, digital, digital marketing, digital pharma
A wise man once said: “The secret to surviving is knowing what to throw away and knowing what to keep.” …
UK pharma needs online pharmacovigilance guidance, says Digital Pioneer
July 16, 2010Medical Communications Code of Practice, Sublime Digital, digital pharma
Pharma companies need more help from UK authorities on the issue of online pharmacovigilance, according to the winner of the …
Digital Pharma: Social media an ‘enigma’ for pharma
July 15, 2010Medical Communications Cegedim, Digital Pharma blog, digital pharma, industry, social media
The vast majority of pharma companies now use social media in one form or another, but it is unclear how …
Latest content
Scots neonatal innovations target hearing loss and earlier care
Agentis Health Group acquires Clinical Pharmacist Solutions
