In many markets the corporate brand can add significant value and values to the portfolio of product brands and franchises. …

Do pharma marketers need to kill off the ‘smiley happy people’ and update their approach to branding? InPharm will host …
The glamorous end of pharma marketing is undoubtedly around the launch of a new product. Everyone is excited and optimistic, …
Pharma sees climate disruption as growing supply-chain risk
Manchester NHS-MHRA partnership to test new technologies in real-world care

