Sales and Marketing

Showing 15 posts of 11527 posts found.

NICE: final ‘no’ for Xalkori

September 25, 2013 Sales and Marketing NICE, NSCLC, Pfizer, Xalkori

Pfizer’s worst fears have been confirmed today by NICE, which has rejected its new lung cancer drug Xalkori because of …

Zaicom appoints chief operating officer

September 25, 2013 Manufacturing and Production, Medical Communications, Research and Development, Sales and Marketing Zaicom, cossins

Zaicom International which focusses on comms, market research and regulatory solutions in healthcare has appointed Stuart Cossins as its chief …

Pandemrix narcolepsy U-turn by government

September 24, 2013 Sales and Marketing GSK, Pandemrix, flu vaccine, government

The government has acknowledged that a GSK flu vaccine administered during the swine flu breakout could have caused children to …

Pfizer begins using ‘digital’ reps

September 24, 2013 Medical Communications, Sales and Marketing Pfizer, online, pfizerline, reps

Pfizer has begun using digital drug representatives to market medicines, leaving the decision as to whether they want to see …

PAN promotes Sarah Verhoeff to Board director

September 24, 2013 Medical Communications, Research and Development, Sales and Marketing Pan, verhoeff

Sarah Verhoeff who joined PAN in January has been promoted to director and joins the agency’s Board. Previously business director …

Boehringer and Ventana link up

September 24, 2013 Research and Development, Sales and Marketing Boehringer, Ventana, oncology

Boehringer Ingelheim has signed a deal with Roche subsidiary Ventana Medical Systems to develop companion diagnostic tests for Boehringer’s oncology …

UK benefit halt for MMR jab refuseniks

September 23, 2013 Sales and Marketing Labour, MMR, NHS, vaccination

Under new plans by the British Labour Party welfare payments could be stopped in the future for parents who fail …

Pfizer launches trial data sharing service

September 23, 2013 Medical Communications, Sales and Marketing Pfizer, blue button

Pfizer has launched a first-of-its-kind project that enables patients who have participated in clinical trials the ability to download their …

GSK/Prosensa confirm orphan drug setback

September 23, 2013 Sales and Marketing GSK, MD, Prosensa, drisapersen

An experimental treatment by GSK and Prosensa for a rare type of muscle-degenerating disease has failed to meet its primary …
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