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Sales and Marketing

Showing 15 posts of 11524 posts found.

Merck Serono seeks first-line use for Erbitux

September 6, 2007 Sales and Marketing Erbitux

Merck Serono has seeking a broader licence for its cancer drug Erbitux in Europe to include use as a first-line …
News

NICE says yes to asthma treatment Xolair

September 6, 2007 Sales and Marketing Xolair

Xolair, a drug which helps control the most severe cases of allergic asthma, has been approved for use on the …
News

Generic challenger to Eprex approved

September 6, 2007 Sales and Marketing

The first ever biosimilar version of blockbuster anaemia drug epoetin alfa has been approved in Europe.The drug is marketed by …
News

Look who’s talking now

September 3, 2007 Medical Communications, Sales and Marketing blog, digi pharma, digital pharma, new media, social networking, technology

The internet loves a good scandal. From compromising celebrity videos to the latest political whisperings, whatever your interest in life, …
Feature

Latest news from Datammonitor

August 31, 2007 Sales and Marketing

Advanced Life Sciences metastatic melanoma drug granted orphan statusThe FDA has granted orphan drug designation to Advanced Life Sciences for …
News

GSK’s orphan drug for leukaemia approved

August 30, 2007 Sales and Marketing

Atriance, a new treatment for two rare, but deadly, types of blood cancer has been approved in Europe as an …
News

New blood pressure drug Rasilez approved in Europe

August 30, 2007 Sales and Marketing

New high blood pressure medication Rasilez has been approved in Europe, with its marketers Novartis claiming it is the first …
News

New Rebif formulation approved in Europe

August 30, 2007 Sales and Marketing

A new version of multiple sclerosis treatment Rebif, which promises to produce fewer reactions when patients inject it, is to …
News

Latest news from Datamonitor

August 28, 2007 Research and Development, Sales and Marketing

Alfacell reports promising results for cancer drugAlfacell Corporation has reported the results of a preclinical study showing that its cancer …
News

Avastin approved as first-line treatment for lung cancer

August 24, 2007 Sales and Marketing avastin, lung cancer

Roche's cancer drug Avastin has gained European approval as a first-line treatment for lung cancer on the back of data …
News

Tysabri wins NICE approval

August 23, 2007 Sales and Marketing

NICE has approved Biogen Idec's Tysabri for rapidly evolving severe relapsing/remitting multiple sclerosis (RRMS), using its fast-track, single technology appraisal …
News

Pfizer appoints new finance chief

August 23, 2007 Sales and Marketing Pfizer

Pfizer has appointed Frank D'Amelio as its new head of finance, and says he has a strong track record in …
News

Amgen to cut jobs on the back of sales slide

August 20, 2007 Sales and Marketing Amgen

Amgen, one of the world's most successful biotech companies is to cut its staff numbers by up to 14% in …
News

Helping brands see round corners

August 20, 2007 Sales and Marketing market research, marketing, sales, survey

Helping brand teams cope with climate changeThis year marked the 50th Anniversary of the Market Research Society. At the MRS …
Feature

10 steps to a more effective e-detail

August 20, 2007 Medical Communications, Sales and Marketing creativity, e-detailing, marketing

With so many pharma companies still to take up e-detailing, experience of moving along the learning curve is proving to …
Feature
The Gateway to Local Adoption Series

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