Medical Communications

Showing 15 posts of 6402 posts found.

Pfizer declares revolution in US medical education funding

July 3, 2008 Medical Communications, Sales and Marketing CME, US, ethics

A revolution in the funding of continuing medical education is on the cards after Pfizer declared it would no longer …

Lilly launches television campaign for ED awareness

June 27, 2008 Medical Communications

Lilly is to launch a groundbreaking erectile dysfunction awareness campaign, specifically targeting younger men who tend to neglect the problem. …

Chandler Chicco unveils market access unit

June 23, 2008 Medical Communications

Chandler Chicco has launched a new business unit specifically aimed at smoothing the route to market for new products. The …

Medical education: Do you know your audience?

June 16, 2008 Medical Communications, Sales and Marketing communications, medical education

Medical education has always been an important part of the mix within pharmaceutical marketing. The planning and development of high …

Latest news from Datamonitor

June 16, 2008 Medical Communications digi

'Conservative' pharmaceutical industry slow to take advantage of online marketing opportunitiesWhile the internet has altered the landscape in the retail …

Cervical cancer awareness campaign launched

May 22, 2008 Medical Communications

PR agency Consolidated has been hired to help publicise the forthcoming NHS cervical cancer immunisation programme. The Department of Health …

European threat to direct-to-pharmacy controls

May 9, 2008 Medical Communications

A European Commission recommendation over a dispute between GlaxoSmithKline and Greek wholesalers spells bad news for manufacturers, according to a …

NHS Trusts to promote their services to the public

March 25, 2008 Medical Communications

All patients needing routine hospital care will soon be able to choose from any approved NHS trust in the country. …

GSK consolidates Cervarix PR ahead of crucial vaccine decision

March 25, 2008 Medical Communications

GlaxoSmithKline has reorganised the PR support for its cervical cancer vaccine Cervarix, choosing just one agency to handle the UK …

Why should we listen to you?

March 12, 2008 Medical Communications, Sales and Marketing industry relations, marketing, stakeholders

Last month, Pharmafocus showed how market access can be a platform to build a cohesive strategy that brings together sales, …

Health comms agency Hive launched

February 27, 2008 Medical Communications

A group of experienced healthcare communications executives have launched Hive which they claim represents a 'next generation' of agency to …

NHS launches new online health A-Z index

February 8, 2008 Medical Communications

NHS Choices, the online 'front door' for the NHS, has released an updated online information resource aimed at helping the …

PM Society Awards

January 28, 2008 Medical Communications advertising, awards

The Pharmaceutical Marketing Society’s Advertising Awards added their customary sparkle to the grey month of January, and celebrated the best …
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