Medical Communications

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Ferring and Stiefel named and shamed for Code breaches

January 12, 2010 Medical Communications ABPI, Code of Practice, Ferring, PMCPA, Stiefel

Ferring Pharmaceuticals and Stiefel Laboratories have been named and shamed for breaching the ABPI Code of Practice. Adverts giving details …

ScopeMedical appoints new medical writer and boosts project team

January 12, 2010 Medical Communications ScopeMedical, appointment, medical communications

ScopeMedical has appointed Matthew Booth as a senior medical writer. Matt has nearly 10 years of solid experience within academia …

Alison Clough promoted to commercial and communications director for the ABPI

January 11, 2010 Medical Communications, Research and Development, Sales and Marketing ABPI, appointment, patent box

UK pharma industry association the ABPI has promoted Alison Clough to commercial and communications director. She moves into the new …
Shire's ADHD website

Digital Pharma: Byte-sized roundup

January 8, 2010 Medical Communications Diabetes UK, NICE, Shire, ViiV, digital pharma, doctors.net, iphone

Includes online petition against NICE decision, Shire brings ADHD to Twitter, ViiV joins Twitter, Doctors.net.uk launches iPhone app and Diabetes …

Medea wins European sedative account

January 4, 2010 Medical Communications Medea, orion, sedative

Medical communications agency Medea Communications has landed a brief to prepare the ground for a new sedative from Finnish company …
Roche's entry on Google sidewiki

Digital Pharma: Roche tackles sidewiki

December 21, 2009 Medical Communications Roche, digi, digital pharma, google, sidewiki

Roche has become the second pharma company to tackle sidewiki on its corporate website, posting an entry that sets out …
InternetHands

ScopeMedical boosts digital offering

December 18, 2009 Medical Communications ScopeMedical, digi

Kent-based med ed agency ScopeMedical has boosted its in-house digital offering and says there are plans to grow it further …
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Digital Pharma: A Year in Digital (5/5)

December 16, 2009 Medical Communications 2009, Boehringer, digi, digital pharma, year in review

Favourite use of digital (pharma)• Microsoft’s future of healthcare video. It’s their vision of the possibilities that I fell in …
ScopeMedical-Toby,-Carol,-Chris

Three new starters at ScopeMedical

December 16, 2009 Medical Communications ScopeMedical, appointment, medical communications

ScopeMedical has appointed Toby Galbraith as account director, Carol Richter as medical writer and Chris Tilly as account manager.Toby has …

GSK discloses US healthcare professional payments

December 15, 2009 Medical Communications GSK, doctors, industry reputation, payments

GlaxoSmithKline has disclosed some of the fees it has paid to US healthcare professionals for speaking and consulting services.The list …
Bayer Schering Pharma's Len Starnes

Digital Pharma: A Year in Digital (4/5)

December 15, 2009 Medical Communications 2009, Bayer, digi, digital pharma, year in review

Favourite use of digital (pharma)Physicians’ social networks. This is pharma’s new engagement channel offering the industry an opportunity to normalise …
Roche's Sabine Kostevc

Digital Pharma: A Year in Digital (3/5)

December 14, 2009 Medical Communications 2009, Roche, digi, digital pharma, year in review

A number of Roche’s own interactive educational initiatives, such as those explaining biotechnology or what it takes to develop a …
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Digital Pharma: Byte-sized roundup

December 11, 2009 Medical Communications 2009, Facebook, NHS, digi, digital pharma, google, iphone, sidewiki, year in review

The Department of Health this week launched mental health programme New Horizons, following a consultation period that included a dedicated …
GlaxoSmithKline's Kai Gait

Digital Pharma: A Year in Digital (2/5)

December 10, 2009 Medical Communications 2009, GSK, digi, digital pharma, year in review

Favourite use of digital (pharma)Creative Lynx & Jansen-Cilag’s Concerta XL Tablet PC campaignFavourite use of digital (non-pharma)BBC iPlayerFavourite social media …
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Digital Pharma: A Year in Digital (1/5)

December 9, 2009 Medical Communications 2009, digi, digital pharma, year in review

2009 was the year pharma went digital, and the last 12 months have been a time of following, sharing and …
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