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Showing 15 posts of 2914 posts found.

Pharma and Twitter: a happy marriage or time for a divorce?

September 22, 2014
Manufacturing and Production, Medical Communications, Research and Development, Sales and Marketing Facebook, PMCPA, Twitter, digital, pharma, social media

There has been a phenomenal rise in the use and scale of social media over the past decade, from the …

Feature

Pharma exports in UK help drive the economy

September 16, 2014
Manufacturing and Production, Sales and Marketing UK, emerging markets, exports, hsbc, imports, pharma

The UK’s pharmaceutical sector is ‘an export success story’, enjoying a competitive advantage and generating a sizeable trade surplus. This …

News

China: a dangerous game that pharma must play

September 1, 2014
Manufacturing and Production, Medical Communications, Research and Development, Sales and Marketing China, GSK, chinese, emerging, market access, pharma, susie lunt

Set to be the biggest country for pharma growth in the 21st century, with rising levels of chronic disease, an …

Feature
Paula Deen image

Celebrity-endorsed drug ads don’t work, says research

August 21, 2014
Medical Communications, Sales and Marketing advertising, bon jovi, dtc, healthcare marketing, paula deen, pharma

New research reveals the US system of using celebrity-endorsed drug adverts offer treatments more credibility but not influence when it …

News
seb coe image

Seb Coe: pharma needs to collaborate more

June 25, 2014
Medical Communications, Sales and Marketing ABPI, Open Health, olympic, pharma, seb coe

British Olympic Association chair Sebastian Coe has called on pharma firms to participate more in corporate-sponsored disease prevention projects and …

News
LaMattina image

Drug prices defy gravity – until patent expiry

June 23, 2014
Manufacturing and Production, Medical Communications, Research and Development, Sales and Marketing John LaMattina, LaMattina, Pfizer, drug, pharma, pricing, research

How drugs are priced is a hot topic these days, and a new Bloomberg article will cause it to heat-up …

Feature
Dr Phillip Frost image

Teva chairman stepping down amid revamp

June 19, 2014
Manufacturing and Production, Medical Communications, Sales and Marketing Frost, Levin, Teva, chief, generics, israel, pharma

Having just announced closing half of its manufacturing sites Teva has now confirmed that chairman Dr Phillip Frost is to …

News
Novo image

Novo Nordisk outlines hiring plans

June 12, 2014
Sales and Marketing Denmark, Novo Nordisk, diabetes, haemostasis, pharma

Novo Nordisk has outlined ambitious plans for the medium-term, saying it will look to hire 6,000 staff in its native …

News
Allergan image

Allergan rejects Valeant – again

June 11, 2014
Research and Development, Sales and Marketing Allergan, Botox, Valeant, pershing, pharma

Allergan and Valeant Pharmaceuticals International are continuing their stately dance around one another – and in the latest move the …

News
Surfer image

Pharma, digital and patients: a healthy concoction?

June 9, 2014
Manufacturing and Production, Medical Communications, Research and Development, Sales and Marketing adams, digital, epatient, pharma

A young woman sits stunned in an oncologist’s office, unsure of where to look or how to react to the …

Feature
talent_pipeline

Skills crisis looming in pharma, says report

June 6, 2014
Medical Communications, Research and Development, Sales and Marketing Jobs, career, life sciences, medcity, pharma, skills

 More than half of life sciences employers expect to face a serious shortage of experienced job applicants in the coming …

News
GSK image

GSK China head arrested over bribery charges

May 14, 2014
Medical Communications, Sales and Marketing China, GSK, bribery, pharma, reilly

A British man who headed-up GlaxoSmithKline’s troubled China business has been charged with two other executives on charges of bribery …

News

Pharma must use cloud-based tech, says report

March 13, 2014
Medical Communications, Sales and Marketing IMS, cloud, digital, pharma, technology

Cloud-based technologies are the way forward for the pharma sector as global budget pressures continue to bite – that is …

News
gsk_through_window

Pharma’s reputation ‘getting worse’

February 17, 2014
Medical Communications, Sales and Marketing GSK, Gilead, Pfizer, ViiV, patientview, pharma, reputation

The pharma industry’s reputation is getting worse – at least, in the eyes of 800 patient groups – according to …

News
ICR image

ICR: ‘Pharma needs stronger incentives’

February 12, 2014
Research and Development, Sales and Marketing ICR, cancer research, itcc, pharma, r and d

The pharma industry must be given greater monetary help to persuade it to develop drugs which are specifically for children, …

News
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