Pfizer
Advertising: be brief, be bold
July 22, 2009Sales and Marketing Pfizer, advertising, branding
In the pharma industry, do we believe that the gap between what our businesses promise and what results our businesses …
Pfizer to set up new lab in Ireland
July 10, 2009Manufacturing and Production Europe, Ireland, Pfizer
Pfizer has earmarked an 11 million euro investment for a new kilo-scale R&D facility at its manufacturing facility in Ringaskiddy, …
Pfizer halts Sutent colon cancer trial
July 2, 2009Research and Development, Sales and Marketing Cancer, Pfizer, Sutent
Pfizer has halted a phase III trial for its oncology hope Sutent, after it failed to show significant improvement in …
Pfizer offers to sell drugs plant to Venezuela
June 3, 2009Manufacturing and Production Pfizer, Venezuela
US drugmaker Pfizer has been in emergency talks with the government of Venezuela after being threatened with seizure of a …
Pfizer signs Indian generic deals
May 21, 2009Sales and Marketing Pfizer, generics
Pfizer has expanded its presence in the generics market with deals that see it licence 75 products from two Indian …
Pharma manufacturing: news in brief
May 6, 2009Manufacturing and Production Pfizer
Pharmafocus presents a round-up of developments in the pharmaceutical manufacturing sector, including Pfizer's increased adoption of contract manufacturing and facility …
Pfizer dips in first quarter
May 1, 2009Sales and Marketing Pfizer
Pfizer saw its performance dip in the first quarter of 2009, with revenue down 8% year-on-year. The company, which is …
Developing health, developing profits
April 30, 2009Research and Development, Sales and Marketing Pfizer, healthcare, working poor
Pfizer's Dr Ponni Subbiah is at the forefront of a revolution in the way the pharma industry views its business, …
Pfizer taps UCL for stem cell expertise
April 28, 2009Research and Development Pfizer, UCL, ophthalmology, regenerative medicine
Pfizer will work with researchers from University College London in the UK to try to develop stem cell-based therapies for …
Questions and answers
April 27, 2009Medical Communications Pfizer, Q&A, communications
As a young child, I am reliably informed that "why" was my favourite word for an extended period. While that …
GSK and Pfizer joint venture more than a defensive move
April 27, 2009Research and Development, Sales and Marketing GSK, Pfizer
GSK and Pfizer have agreed to merge their respective HIV businesses, creating a single specialist entity with total pro-forma sales …
GSK and Pfizer to create HIV joint venture company
April 16, 2009Research and Development, Sales and Marketing GSK, HIV, Pfizer
The world's two biggest pharma companies are to join forces to develop and market new treatments for HIV.GlaxoSmithKline is a …
Wyeth execs to lead on biotech in new Pfizer
April 8, 2009Sales and Marketing MA, Pfizer
Pfizer has unveiled the new structure of the merged company created by its proposed acquisition of Wyeth. It plans to …
A new approach to CRO partnerships
April 6, 2009Research and Development Pfizer, UK, clincal, partnerships
Contract research organisations now play an indispensable role in helping pharmaceutical companies develop their drugs. But as the number and …
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