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Showing 10 posts of 10 posts found.

Kantar Health Names Goosey Senior Director, Advanced Methods in UK

April 18, 2012
Business Services Kantar Health, Richard Goosey, clinical statistics, market research

NEW YORK, April 18, 2012—Kantar Health, a leading healthcare-focused global consultancy and marketing insights company, has named Richard Goosey Senior …

News
Press release

A bigger conversation: taking market research online

July 4, 2011
Medical Communications, Sales and Marketing digital, market research

The debate around pharma’s use of digital media has tended to focus on building relationships with patients or healthcare professionals …

Feature
New Zealand haka

Anticipating the competition in pharma

March 14, 2011
Sales and Marketing business intelligence, competitor intelligence, market research

Sun Tzu, the ancient Chinese military strategist wrote: “Conquerors estimate before the war begins, and they consider everything; the defeated …

Feature

medeConnect Healthcare Insight appoints new managing director

January 5, 2011
Research and Development Doctors.net.uk, market research, medeconnect, medical professionals, qualitative, research

 

Appointment
Appointment

Recycling pharma marketing research

November 8, 2010
Medical Communications, Sales and Marketing Insight Marketing Systems, market research, marketing research, pharma marketing research

Recycling is in vogue. Not just in the consumer market, but across business sectors too. But recycling in the market …

Feature

New healthcare marketing services firm launched

May 19, 2010
Medical Communications, Sales and Marketing PharmaGems, market research, marketing

A new business aimed at helping entrepreneurs and run by two former directors of Synovate Healthcare has launched in London. …

News

Helping brands see round corners

August 20, 2007
Sales and Marketing market research, marketing, sales, survey

Helping brand teams cope with climate changeThis year marked the 50th Anniversary of the Market Research Society. At the MRS …

Feature

Market Research…..our survey said

July 31, 2006
Sales and Marketing market research

Marrying traditional techniquesDespite researchers' natural leaning towards either qualitative or quantitative research, it is clear that the two types of …

Feature

Use your intelligence to watch the competition

July 25, 2006
Research and Development, Sales and Marketing market research

One of the reasons the executives of ill-fated US energy group Enron were for a while 'the smartest guys in …

Feature

We want a global brand, should take you what, 3-6 months, tops?

October 14, 2003
Medical Communications branding, global, market research

'Friendly fire' and 'military intelligence' are celebrated oxymorons, and many creative agencies would have it that 'creative market research' is …

Feature

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