market access

Showing 8 posts of 53 posts found.

Lansley to create £50 million cancer drugs fund

July 28, 2010
Sales and Marketing Cancer, NHS, government, market access

The UK government is setting up a multi-million pound fund dedicated to improving patient access to innovative new cancer drugs. …

Duncan-Learmouth

Duncan Learmouth to lead new GSK unit

July 5, 2010
Sales and Marketing GlaxoSmithKline, appointment, em, market access, sales and marketing

GlaxoSmithKline has created a new business group dedicated to improving access to medicines in the world’s least developed countries. GSK’s …

Iressa

Asda cuts cancer drugs prices

May 24, 2010
Sales and Marketing Asda, Cancer, market access, price cuts, pricing, supermarket

UK supermarket chain Asda has started selling privately prescribed cancer drugs on a not-for-profit basis. The vast majority of drugs …

Promising new drugs could bypass UK approval process

December 23, 2009
Sales and Marketing MHRA, MISG, hta, market access

UK patients could next year be given access to drugs that are still in the later stages of clinical development, …

Sales strategies for a changing environment

July 24, 2009
Sales and Marketing market access, sales, strategy

Over the last two years the UK pharma industry's established product sales strategies have begun to change. The industry's primary …

A new kind of patient advocate

July 30, 2008
Sales and Marketing Cancer, campaigner, market access, patient

When I came to interview Kate Spall, it was she, not I, who fired the first few questions. Her approach …

Are you reaching your customers?

January 3, 2007
Sales and Marketing NHS, healthcare, market access, marketing, strategy

The NHS is changing, and it's doing so at a rate faster than at any time in its history. Huge …

The Gateway to Local Adoption Series

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