Sales and Marketing

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Medicine top-ups to be allowed

November 5, 2008 Sales and Marketing NICE, par

The ban on NHS patients using top-up payments to receive privately-prescribed medicines has been lifted in a move aimed at …

Bayer’s ‘revolutionary’ anticoagulant Xarelto launched

November 4, 2008 Sales and Marketing Xarelto

Xarelto, the new anticoagulant treatment from Bayer has been launched in the UK, and is set to be among a …

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November 3, 2008 Sales and Marketing Acomplia, Sanofi

Acomplia's EU suspension dispels illusion of blockbuster futureThe EMEA has suspended Acomplia due to the risk of serious psychiatric disorders. …

Call for more not-for-profit healthcare providers

October 30, 2008 Sales and Marketing NHS, hc

Healthcare provision should increasingly be modelled along social enterprise lines, according to the NHS Alliance. Not-for-profit groups of out-of-hours providers …

Contraceptive and Betaferon sales bolster Bayer

October 30, 2008 Sales and Marketing Bayer

Strong sales of Bayer's Yaz contraceptives and multiple sclerosis treatment Betaferon have helped third quarter pharma sales that could only …

Study boost for Roche’s Actemra

October 30, 2008 Research and Development, Sales and Marketing RA, Roche

New data shows Roche's Actemra (tocilizumab) increases the disease remission rate in rheumatoid arthritis (RA) sufferers. The company says the …

Alzheimer’s companies hope renewed by House of Lords

October 30, 2008 Sales and Marketing Alzheimer's, NICE

The companies behind Alzheimer's drug Aricept have won the right to see the economic model NICE used to assess the …

Strong results for Novartis drug in rare autoimmune disease

October 30, 2008 Research and Development, Sales and Marketing Novartis

Novartis' development drug ACZ885 (canakinumab) has turned in impressive results in trials for rare medical conditions. It showed sustained remission …

GSK to acquire Hepatitis C specialists Genelabs

October 30, 2008 Sales and Marketing GSK, Genelabs, MA

GlaxoSmithKline is to pay $57 million (£35 million) for Genelabs, California-based specialists in infectious diseases, including hepatitis C. The companies …

Specialising for success

October 29, 2008 Research and Development, Sales and Marketing marketing, product portfolio

From the middle of the last century, the likes of GSK, Pfizer, AstraZeneca, Bristol Myers Squibb and others have made …

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October 28, 2008 Sales and Marketing

Targeted therapy cancer brands to achieve sales of over $42 billion by 2017Targeted therapies have improved treatment outcomes in cancer …

Novartis appoints Reinhardt as chief operating officer

October 24, 2008 Sales and Marketing Novartis

Novartis has shaken up its senior management structure with the creation of a new post – chief operating officer. From …

Merck to streamline management structure

October 24, 2008 Sales and Marketing Merck

Merck has announced a new round of job cuts and restructuring in a bid to update its business model and …
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