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Sales and Marketing

Showing 15 posts of 11524 posts found.

Tonic to join Huntsworth group as global PR brand

July 20, 2009 Medical Communications, Sales and Marketing Huntsworth, Tonic

Independent public relations and communications agency Tonic has been acquired by the Huntsworth group.The Huntsworth group has grown rapidly over …
News

The Trillion Dollar Project: US healthcare reform begins

July 17, 2009 Sales and Marketing Obama, US, healthcare, reform

The battle to determine how the US healthcare system will be reformed is heating up, with dozens of interest groups …
Feature

Merck signs anticoagulant collaboration

July 17, 2009 Research and Development, Sales and Marketing Merck, cv

Merck has continued the trend of big pharma companies signing on the dotted line with small biotech outfits in a …
News

Bayer to launch OTC omeprazole in Germany

July 17, 2009 Sales and Marketing Bayer, OTC

Bayer Vital, the marketing arm of Bayer HealthCare, is to launch the proton pump inhibitor omeprazole as an over-the-counter heartburn …
News

Effient approved in US

July 17, 2009 Research and Development, Sales and Marketing Daiichi Sankyo, Effient, US, lilly

Lilly and Daaichi-Sankyo have gained US approval of their new blood clotting treatment Effient, but hopes of strong sales are …
News

Depakote’s decline depresses Abbott

July 16, 2009 Sales and Marketing Abbott

A rapid drop in sales for epilepsy drug Depakote cast a shadow over second quarter results from Abbott Laboratories. While …
News

Rheumatoid arthritis delays criticised

July 16, 2009 Sales and Marketing NHS, RA

An official report into the treatment of people with rheumatoid arthritis (RA) has criticised a lack of co-ordination between different …
News

NICE bypassed in radical innovation boost

July 16, 2009 Research and Development, Sales and Marketing ABPI, Blueprint, NICE, hta

Ministers have sidestepped NICE in their bid to boost innovation in life sciences, and said certain medicines can made available …
News

Marketers turn their hand to sails at Regatta

July 15, 2009 Medical Communications, Sales and Marketing event, pm society, sailing

The sixth annual PM Society Sailing Regatta got off to a crashing start last month, with fine weather conditions and …
Feature

BMS launches cancer website

July 15, 2009 Medical Communications, Sales and Marketing BMS, Cancer, digi

Bristol-Myers Squibb has launched a new website for sufferers of chronic myeloid leukaemia (CML), a cancer of the blood. MyCMLCare.com …
News

Blueprint to fast track innovative drugs and devices

July 14, 2009 Research and Development, Sales and Marketing ABPI, Blueprint, NHS

A new 'Blueprint' to put innovation at the heart of the NHS and help support the UK life sciences sector …
News

Novartis extends TB donation

July 14, 2009 Sales and Marketing Africa, Novartis, TB

Novartis has extended its tuberculosis (TB) drug donation programme to Tanzania. Novartis has already delivered nearly 250,000 TB treatments to …
News

US approval boosts Plavix competitor

July 14, 2009 Research and Development, Sales and Marketing Effient, FDA, US, lilly

US regulator the FDA has approved Lilly and Daiichi Sankyo's Effient, a rival treatment to the world's best-selling blood-thinning drug …
News

Novartis and NHS Alliance collaborate on commissioning guides

July 14, 2009 Sales and Marketing NHS, Novartis, PBC

Novartis has teamed up with the NHS Alliance to launch a series of guides to help practice-based commissioning leaders tackle …
News

World class commissioning: 5 ways pharma can get involved

July 13, 2009 Sales and Marketing NHS, commissioning, healthcare, marketing

The NHS has set its sights unambiguously on achieving World Class Commissioning. After years of being internally-focused, the health service …
Feature
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