reputation
Pharma companies’ reputations nosediving in the UK, finds report
July 31, 2017Manufacturing and Production, Research and Development biotech, drugs, pharma, pharma rep, pharmaceutical, reputation
The reputation of large pharma companies in the UK was revealed to be well below the global average, in PatientView’s …
Top five pharma controversies of 2015 (so far)
November 20, 2015Medical Communications, Sales and Marketing AstraZeneca, Martin Shkreli, Philidore, Takeda, Turing Pharmaceutical, Valeant, Warner Chilcott, controversies, fraud, reputation, tax avoidance, turing
5. AstraZeneca forced to deny tax avoidance allegations
COMPANY PROFILE: The secrets of that Merck rebrand
October 23, 2015Medical Communications, Sales and Marketing Merck, branding, communications, corporate logo, reputation
Merck’s recent rebrand may have left many scratching their heads, as the company moved away from the clinical professionalism of …
Legal analysis: compliance top of the agenda for big pharma
September 25, 2015Medical Communications, Sales and Marketing lawyers, legal, pharma industry, reputation
Do you think big pharma suffers from a negative image, and if so, to what extent do you think this …
Survey reveals pharma’s most reputable companies
May 14, 2015Medical Communications, Sales and Marketing Novartis, nayer, reputation
Bayer has held on to the top spot in a global survey of how much the general public trusts and …
Pharma’s reputation ‘is worsening among patients’
February 10, 2015Medical Communications, Research and Development, Sales and Marketing HIV, ViiV Healthcare, patientview, pharma, reputation, transparency
Only around four in ten patients believe pharma has a good reputation and many companies are failing to win patient …
Pharma’s reputation ‘getting worse’
February 17, 2014Medical Communications, Sales and Marketing GSK, Gilead, Pfizer, ViiV, patientview, pharma, reputation
The pharma industry’s reputation is getting worse – at least, in the eyes of 800 patient groups – according to …
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