Dr Richard Barker
The Pharmafocus Interview: Richard Barker
June 9, 2011Research and Development, Sales and Marketing ABPI, Dr Richard Barker, vita
Dr Richard Barker has been at the helm of the UK pharma industry for over six years, but is now …
Value-based pricing no ‘magic bullet’ – ABPI
November 16, 2010Sales and Marketing ABPI, Dr Richard Barker, NHS drug sales, PPRS, UK medicines pricing, value-based pricing
UK pharma association the ABPI has warned that the government’s planned value-based pricing system for medicines will not necessarily save …
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