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Showing 15 posts of 111 posts found.

Pharma and Twitter: a happy marriage or time for a divorce?

September 22, 2014
Manufacturing and Production, Medical Communications, Research and Development, Sales and Marketing Facebook, PMCPA, Twitter, digital, pharma, social media

There has been a phenomenal rise in the use and scale of social media over the past decade, from the …

Feature
HealthKit image

Apple’s HealthKit plagued by bugs and delay

September 18, 2014
Medical Communications, Sales and Marketing Apple, Samsung, digital, google, health kit, ios8, wearables

Apple’s new mobile software iOS8 was launched around the world yesterday but the eagerly anticipated centrepiece HealthKit app was conspicuous …

News

Teva launches new MS eHealth site

September 4, 2014
Medical Communications, Sales and Marketing Teva, digital, ms ireland, multiple sclerosis, pow health

Teva and MS Ireland have helped launch a new website called Pow Health to give multiple sclerosis patients a “one-stop …

News
astrazeneca_double_logo

AZ launches US digital tool ‘DoctorsNotes’ in US

August 26, 2014
Medical Communications, Sales and Marketing AstraZeneca, CME, CPD, apps, digital

AstraZeneca has launched a new online tool in the US called DoctorsNotes to help medical professionals keep better up to …

News
Safe Patient Systems platform image

NHS in Scotland deploys mobile healthcare

August 13, 2014
Medical Communications, Sales and Marketing NHS, Safe Patient Systems, Scotland, digital, nhs scotland, tablets

Mobile healthcare firm Safe Patient Systems is partnering with NHS Greater Glasgow and Clyde (NHSGGC) to provide mobile healthcare services …

News
digital_marketing_1

Digital: bridging the gap between doctor, pharma and patient

August 8, 2014
Business Services, Manufacturing and Production, Medical Communications, Research and Development, Sales and Marketing digital, doctors, pm society, social media

Digital technology is moving on apace, but is the pharma industry keeping up and just what are the opportunities to …

Feature
digital_cloud_computing_0

New app allows blood imaging from a smartphone

August 7, 2014
Medical Communications, Research and Development app, digital, smartphone

An IT research team has developed a new smartphone app that works in conjunction with a small lens add-on that …

News
PatientsLikeMe

Actelion becomes latest recruit to join PatientsLikeMe

August 6, 2014
Medical Communications, Research and Development, Sales and Marketing Actelion, PatientsLikeMe, digital

PatientsLikeMe and Actelion have come together in order to help create a new patient-reported outcomes tool for the rare form …

News
pm_awards_2014

PM Society announces Digital Media Awards finalists

August 4, 2014
Medical Communications, Research and Development, Sales and Marketing awards, digital, pm society

The finalists for the 2014 PM Society digital media awards have been announced as pharma and med comms agencies get …

News
china image

UK digital health showcased in China

July 15, 2014
Medical Communications, Sales and Marketing China, Shanghai, UK, britain, comms, digital, health

The British government is showcasing its most promising digital health firms at a new centre in China. The “Healthcare is …

News
screen_shot_2014-06-24_at_15

Packer Forbes and emotive join forces

June 24, 2014
Medical Communications Packer Forbes, agency, comms, digital, emotive

Med comms agency Packer Forbes Communications is teaming up with healthcare digital experts emotive to strengthen their offering to clients. …

News
google_plaque

Google takes on Samsung and Apple in health

June 13, 2014
Medical Communications, Sales and Marketing Apple, Samsung, digital, fit, fitness, google, health kit, sambaed, wearable

Google is to launch a health platform to rival Samsung’s SAMI offering and Apple’s HealthKit into an ever-expanding technology marketplace.  …

News
Surfer image

Pharma, digital and patients: a healthy concoction?

June 9, 2014
Manufacturing and Production, Medical Communications, Research and Development, Sales and Marketing adams, digital, epatient, pharma

A young woman sits stunned in an oncologist’s office, unsure of where to look or how to react to the …

Feature
apple

Apple follows Samsung into e-health

June 4, 2014
Medical Communications, Sales and Marketing Apple, Samsung, digital, healthkit, ios8, wearable

Apple has followed Samsung into the e-health arena by unveiling HealthKit, a new platform that allows users to pool their …

News
Digital image

Pharma still lagging behind docs and patients in digital

May 30, 2014
Medical Communications, Sales and Marketing digital, eye for pharma, marketing, multichannel

The pharma industry is still struggling with multichannel marketing which is putting it out of sync with patients and doctors, …

News
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