Code of Practice

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Digital Pharma: No breakthrough, but UK’s digital issues out in the open

May 14, 2010
Medical Communications Code of Practice, PMCPA, digi, digital, pm society

The UK’s Code of Practice regulator will produce guidance for pharma on digital marketing, but is reluctant to make formal …

Solvay reprimanded for cheques to GPs

April 7, 2010
Sales and Marketing Code of Practice, PMCPA, Solvay

Three UK pharma companies have been ‘named and shamed’ for serious breaches of the ABPI’s Code of Practice. Solvay, Pfizer …

New ABPI Code training launched

February 11, 2010
Medical Communications ABPI, Code of Practice, Compliance Hub, Tonic, training

A new training course specifically aimed at making PR and marketing agencies compliant with the ABPI Code has been launched. …

Ferring and Stiefel named and shamed for Code breaches

January 12, 2010
Medical Communications ABPI, Code of Practice, Ferring, PMCPA, Stiefel

Ferring Pharmaceuticals and Stiefel Laboratories have been named and shamed for breaching the ABPI Code of Practice. Adverts giving details …

Roche and Bayer Schering ‘named and shamed’ for Code breaches

March 3, 2009
Sales and Marketing ABPI, Code of Practice

Roche and Bayer Schering Pharma have been publically reprimanded for bringing discredit upon the UK pharma industry.Bayer fell foul of …

Roche rejoins ABPI after six-month suspension

February 23, 2009
Sales and Marketing Code of Practice, Roche

Roche has been allowed to rejoin the ranks of the ABPI, after its six-month suspension for bringing discredit on the …

UK pharma to consider ban on doctor gifts

February 5, 2009
Medical Communications ABPI, Code of Practice, ethics

All gifts from pharma companies to doctors and to medical students – should be banned, according to a new report …

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