Sales and Marketing

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Daiichi Sankyo sets up Ireland operations

November 27, 2008 Sales and Marketing Daiichi, Ireland

Japanese company Daiichi Sankyo is continuing its expansion in Europe with the launch of operations in Ireland.The new subsidiary's headquarters …

Commission to reveal anti-competitive probe findings

November 27, 2008 Sales and Marketing EU, reg

The European pharmaceutical industry could shortly face a major inquiry into its practices, with the European Commission ready to reveal …

Grunenthal’s new pain treatment approved in US

November 27, 2008 Sales and Marketing Grunenthal

The first new oral centrally acting analgesic in more than 25 years has been approved in the US.Tapentadol was developed …

BMS breast cancer drug rejected

November 27, 2008 Sales and Marketing BMS, Cancer, breast cancer

Bristol-Myers Squibb's breast cancer drug Ixempra has suffered a setback in the EU over safety concerns.The Committee for Medicinal Products …

Government hopes World Class Commissioning can save money

November 27, 2008 Sales and Marketing NHS, primary

The government is looking to the NHS to produce huge new savings as part of its rescue package for the …

Roche’s RoActemra recommended for approval

November 26, 2008 Sales and Marketing RA, Roche

European regulators have recommended Roche's RoActemra be approved to treat moderate to severe rheumatoid arthritis. The novel drug, known as …

Latest news from Datamonitor

November 24, 2008 Sales and Marketing digi, hc

Personal health records will play an important role in the exchange of health informationEarly successes in healthcare interoperability are paving …

Flexible pricing PPRS hailed as a ‘landmark’ deal

November 21, 2008 Sales and Marketing ABPI, par

The future of UK medicines could be revolutionised by a new deal that contains two pioneering measures on flexible prices …

Over-the-counter Viagra bid ends

November 21, 2008 Sales and Marketing ED, OTC, viagra

Plans to make Viagra available through pharmacies in Europe without a prescription have been scuppered by safety concerns.Pfizer has ended …

Boehringer’s cancer drug enters phase III

November 21, 2008 Sales and Marketing Boehringer, Cancer

Boehringer Ingelheim's new lung cancer drug Vargatef has entered phase III trials.The drug is part of the manufacturer's burgeoning oncology …

Government and pharma reach PPRS deal

November 19, 2008 Sales and Marketing ABPI, par

The UK government has agreed a new flexible pricing deal with the industry, in which companies can raise the price …

Managed Entry: creating a dialogue ahead of your launch

November 17, 2008 Sales and Marketing NHS, healthcare, managed entry, marketing, product launch

Pharmaceutical companies are increasingly looking to 'managed entry' programmes to build strong relationships with NHS customers and ensure new products …

Latest news from Datamonitor

November 17, 2008 Sales and Marketing biosimilars, generics

Key decision makers will shape the biosimilars landscapeWith many biologic drugs used to treat increasingly common diseases such as cancer …

Roche strikes deal over Tarceva price

November 17, 2008 Sales and Marketing Roche, Taxotere

NICE is set to recommend Roche's lung cancer treatment Tarceva after the company agreed to lower the drug's price. The …
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