Medical Communications

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Digital Pharma: Pfizer UK’s online surgery (case study)

January 24, 2011 Medical Communications Digital Pharma blog, Facebook advertising, Google Adwords, ManMOT, PR, Pfizer, Twitter, blogs, male health

Pfizer UK’s online male health clinic Man MOT was launched last summer to offer men confidential advice and information about …

OgilvyHealthPR appoints Wendy Gerber and Tania Kouprach-Rolandi

January 24, 2011 Medical Communications OgilvyHealthPR, Tania Kouprach-Rolandi, Wendy Gerber, appointment, medical communications

OgilvyHealthPR has strengthened its London team with the appointments of Wendy Gerber and Tania Kouprach-Rolandi, who will focus on HIV, …
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Ian Dickety and Sidrah Qureshi join ScopeMedical

January 21, 2011 Medical Communications Ian Dickety, ScopeMedical, Sidrah Qureshi, appointments, medical communications

Kent-based med comms agency ScopeMedical has made two new appointments to its team.Starting at the agency are junior digital developer …
ABPI Code of Practice

Boehringer’s Pradaxa advertising breaches Code

January 21, 2011 Medical Communications ABPI, Bayer Schering Pharma, Boehringer Ingelheim, Code of Practice, PMCPA, Sanofi-Aventis

Boehringer Ingelheim has fallen foul of the ABPI Code of Practice on five counts in a row over an advertisement …

Double Helix expands market research division

January 21, 2011 Medical Communications Arijit Ray, Aude Mircovich, Double Helix, Munna Vio, appointment, medical communications

Double Helix has appointed Munna Vio, Arijit Ray and Aude Mircovich (pictured) to its London-based global market research team. Munna …

Anne-Marie Rodriguez de Killeen to lead CCA

January 20, 2011 Medical Communications Anne-Marie Rodriguez de Killeen, CCA, CCC, Chandler Chicco, appointment, medical communications

Chandler Chicco Companies Europe has promoted Anne-Marie Rodriguez de Killeento managing director for Chandler Chicco Agency. In addition to leading …

Online physician communities in UK and France join forces

January 19, 2011 Medical Communications, Sales and Marketing Egora, Global Media Sante, doctors communities, doctors.net, online communities

Two online communities for doctors have launched a strategic alliance to help them expand their reach. UK-based Doctors.net.uk is teaming …

Double Helix appoints Hollie Durrance and Gavin Harper

January 18, 2011 Medical Communications Double Helix, Gavin Harper, Hollie Durrance, appointment, medical communications

Global market research consultancy Double Helix has appointed Hollie Durrance as research manager and Gavin Harper as trainee research executive …
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Digital Pharma: Sanofi launches diabetes blog

January 17, 2011 Medical Communications, Sales and Marketing Digital Pharma blog, Sanofi-Aventis, blog, diabetes

Sanofi-Aventis has ramped up its social media efforts with the launch of a blog about diabetes for US consumers. The …
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Digital Pharma: NHS thrombosis e-learning

January 14, 2011 Medical Communications Bayer, Boehringer Ingelheim, Digital Pharma blog, NHS training, Pfizer, Sanofi-Aventis, VTE, e-learning, venous thromboembolism

The NHS has launched a best-practice website to help educate healthcare professionals about one of the most common causes of …

Publicis acquires French comms agency

January 14, 2011 Medical Communications Digital District, François Sarkozy, Healthcare Consulting, In-Sync, Publicis Healthcare Consulting, Resolute Communications, Yannick Sabatin, publicis

Paris-based communications giant Publicis Groupe has bought a health comms agency set up by the brother of French president Nicolas …

Red Health boosts account team

January 14, 2011 Medical Communications Jo Tubbs, Nicole Tripney, appointment, medical communications, red consultancy, red health

The Red Consultancy has started the year with two new hires for its specialist health team, Red Health. Account director …

Watermeadow supports charity cycle ride

January 13, 2011 Business Services, Manufacturing and Production, Medical Communications, Research and Development, Sales and Marketing

 Watermeadow is the proud sponsor of a team of Burford fire fighters and their colleagues who cycled 983 miles from …
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Hanne Leth Hillman joins Zealand Pharma

January 13, 2011 Medical Communications Hanne Leth Hillman, Zealand Pharma, appointment, medical communications

Danish biopharmaceutical company Zealand Pharma has appointed Hanne Leth Hillman as VP of investor relations and corporate communications. She will …
GlaxoSmithKline's health coaching website

Digital Pharma: Pfizer launches Dutch prescription service

January 12, 2011 Medical Communications Digital Pharma blog, Holland, Pfizer, consumer healthcare, disease awareness campaigns, healthcare coaching, ilivi.nl, patient information

Pfizer has tied up with an online pharmacy to break new ground in patient services in Holland with ilivi.nl. The …
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