Medical Communications

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UK dementia awareness campaign launched

March 11, 2011 Medical Communications dementia, disease awareness, disease awareness campaigns, stroke

The Department of Health has launched a £1.2 million awareness campaign which aims to alert people to the early signs …

Matthew Kent moves to 90TEN Healthcare

March 10, 2011 Medical Communications 90Ten Healthcare, Matthew Kent, appointment, medical communications

90TEN Healthcare has appointed Matthew Kent as an associate director and to its senior management team. He joins the company …

New skills and ways of working in healthcare comms

March 10, 2011 Medical Communications HCA, Healthcare Communications Association, benchmarking

A new report from the Healthcare Communications Association (HCA) indicates a trend towards new skills and ways of working, as …

Sophie Gibbs and Naumaan Mayet join Pan

March 8, 2011 Medical Communications, Sales and Marketing Naumaan Mayet, Pan, Pan Advertising, Sophie Gibbs, appointment, medical communications

Pan Advertising has recruited two new members to its account handling team.Sophie Gibbs returns to the agency as an account …
Sanofi's VTE avatar

Digital Pharma: online campaign directory updated

March 4, 2011 Medical Communications, Sales and Marketing Digital Pharma blog, Novartis, Pfizer, Sanofi-Aventis, VTE, diabetes, erectile dysfunction, pharmacist educaiton, venous thromboembolism, viagra

The latest update to the Digital Pharma links directory covers its online campaigns section and includes a pharmacist networking portal …

Former McCann MD launches patient-focused agency

March 4, 2011 Medical Communications Craig Mills, Frontera, healthcare communications agency, medical communications

An agency specialising in professional, consumer and public health has been launched by a former managing director at McCann Healthcare. …
ABPI Code of Practice

Medical bodies back ABPI Code changes

March 4, 2011 Medical Communications ABPI, ABPI Code of Practice, Code of Practice, GMC, INFORCE, Nottingham, Royal College of Physicians, industry relations, trust

Leading medical organisations have signed a joint declaration backing the forthcoming changes to UK pharma’s self-regulatory Code of Practice. In …
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Digital Pharma: European doctors’ communities collaborate

March 3, 2011 Medical Communications, Sales and Marketing Coliquio, Digital Pharma blog, Doctors.net.uk, online doctors communities

Two of Europe’s leading medical professional communities have signed a strategic alliance that will see them collaborate on multi-market digital …

AZ opens new global HQ in London

February 28, 2011 Medical Communications, Sales and Marketing AZ, AstraZeneca, London

AstraZeneca has moved its London global headquarters from Mayfair to new, larger premises in Paddington. The new offices are located …

Healthcare IT and patients: lessons from the NHS experience

February 28, 2011 Medical Communications, Sales and Marketing Healthcare IT, NHS, NHS IT, electronic patient records, online health information

Many countries are investing heavily in electronic health records and health information exchange to drive improvements in the quality of …
caroline_gosling_virgo_vantage

Virgo Health boosts consultancy team

February 25, 2011 Medical Communications Caroline Gosling, Vantage, Virgo, Virgo Health PR, appointment, medical communications

Former Virgo Health PR managing director Caroline Gosling has moved to the company’s consultancy arm Vantage. She takes on a …

Sanofi picks two agencies for UK diabetes account

February 25, 2011 Medical Communications Lantus, Sanofi-Aventis, Tudor Reilly, diabetes, medical communications account win, red health

Healthcare PR agencies Tudor Reilly and Red Health have jointly won the Sanofi-Aventis UK diabetes account after a five-way pitch. …

Cally Clarkson joins HealthEd

February 25, 2011 Medical Communications Cally Clarkson, HealthEd, appointment, medical communications

Cheshire, UK-based medical education agency HealthEd has appointed Cally Clarkson as client services director. She has 10 years of healthcare …
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Digital Pharma: Sanofi shifts video focus to YouTube

February 24, 2011 Medical Communications Digital Pharma blog, Sanofi-Aventis, online pharma video, youtube

Sanofi-Aventis has scaled back its online video ambitions and moved its web TV channel to YouTube. The move sees the …

Working Life: BMS UK’s market access director Patrick Hopkinson

February 24, 2011 Business Services, Medical Communications, Sales and Marketing BMS, Bristol-Myers Squibb, Patrick Hopkinson, Working Life, recruitment

Patrick Hopkinson, director of market access and external affairs at Bristol-Myers Squibb UK, talks to Pharmafocus about how he got …
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