Medical Communications

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ABPI Code of Practice

Medical bodies back ABPI Code changes

March 4, 2011 Medical Communications ABPI, ABPI Code of Practice, Code of Practice, GMC, INFORCE, Nottingham, Royal College of Physicians, industry relations, trust

Leading medical organisations have signed a joint declaration backing the forthcoming changes to UK pharma’s self-regulatory Code of Practice. In …
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Digital Pharma: European doctors’ communities collaborate

March 3, 2011 Medical Communications, Sales and Marketing Coliquio, Digital Pharma blog, Doctors.net.uk, online doctors communities

Two of Europe’s leading medical professional communities have signed a strategic alliance that will see them collaborate on multi-market digital …

AZ opens new global HQ in London

February 28, 2011 Medical Communications, Sales and Marketing AZ, AstraZeneca, London

AstraZeneca has moved its London global headquarters from Mayfair to new, larger premises in Paddington. The new offices are located …

Healthcare IT and patients: lessons from the NHS experience

February 28, 2011 Medical Communications, Sales and Marketing Healthcare IT, NHS, NHS IT, electronic patient records, online health information

Many countries are investing heavily in electronic health records and health information exchange to drive improvements in the quality of …
caroline_gosling_virgo_vantage

Virgo Health boosts consultancy team

February 25, 2011 Medical Communications Caroline Gosling, Vantage, Virgo, Virgo Health PR, appointment, medical communications

Former Virgo Health PR managing director Caroline Gosling has moved to the company’s consultancy arm Vantage. She takes on a …

Sanofi picks two agencies for UK diabetes account

February 25, 2011 Medical Communications Lantus, Sanofi-Aventis, Tudor Reilly, diabetes, medical communications account win, red health

Healthcare PR agencies Tudor Reilly and Red Health have jointly won the Sanofi-Aventis UK diabetes account after a five-way pitch. …

Cally Clarkson joins HealthEd

February 25, 2011 Medical Communications Cally Clarkson, HealthEd, appointment, medical communications

Cheshire, UK-based medical education agency HealthEd has appointed Cally Clarkson as client services director. She has 10 years of healthcare …
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Digital Pharma: Sanofi shifts video focus to YouTube

February 24, 2011 Medical Communications Digital Pharma blog, Sanofi-Aventis, online pharma video, youtube

Sanofi-Aventis has scaled back its online video ambitions and moved its web TV channel to YouTube. The move sees the …

Working Life: BMS UK’s market access director Patrick Hopkinson

February 24, 2011 Business Services, Medical Communications, Sales and Marketing BMS, Bristol-Myers Squibb, Patrick Hopkinson, Working Life, recruitment

Patrick Hopkinson, director of market access and external affairs at Bristol-Myers Squibb UK, talks to Pharmafocus about how he got …

Red Door boosts management team

February 24, 2011 Medical Communications Laura Clark, Liz Adams, Red Door Communications, appointment, medical communications

Red Door Communications has appointed its first `home grown’ consultant to its management team. Laura Clark has been made an …

Sanofi partners on dengue vaccine awareness

February 22, 2011 Medical Communications, Research and Development Dengue Vaccine Institute, Dengue fever, International Vaccine Institute, Sanofi Pasteur, Sanofi-Aventis, disease awareness, vaccines

Sanofi-Aventis has teamed up with the International Vaccine Institute to raise awareness about dengue fever and its vaccine for the …

Matt de Gruchy to lead Ogilvy Healthworld UK

February 18, 2011 Medical Communications Matt de Gruchy, Ogilvy Healthworld UK, appointment, medical communications

Comms agency Ogilvy Healthworld UK has appointed Matt de Gruchy as chief executive. Matt is a 14 year veteran of …
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Digital Pharma: Merck Serono sets up MS social network

February 18, 2011 Medical Communications Digital Pharma blog, MS, Merck Serono, Movectro, Rebif, multiple sclerosis, social networking

Merck Serono has set up an international social network for multiple sclerosis patients, saying today’s pharma companies should go beyond …
Merck Serono headquarters

Merck Serono halts Movectro European licence application

February 18, 2011 Medical Communications, Sales and Marketing Cladribine, MS, Merck KGaA, Merck Serono, Movectro, fingolimod, gilenya, multiple sclerosis

Merck Serono has withdrawn its European licence application for multiple sclerosis drug Movectro. Movectro (cladribine) is a new oral treatment …

Companies join forces to promote AF awareness

February 16, 2011 Medical Communications, Sales and Marketing AF, Multaq, Pradaxa, apixaban, atrial fibrillation

Boehringer Ingelheim and Sanofi-Aventis are to co-sponsor the World Heart Federation’s global atrial fibrillation (AF) education campaign. AF AWARE was …
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