Thought Leadership
Success Factors in Value Communication Design – Introduction
July 12, 2012Sales and Marketing interactive apps, sales, value, value communications
This is the introductory article to the ‘Success Factors in Value Communication Design’ series; a set of articles that examine and explain …
Health Economics and Outcomes Research – What’s the Value?
July 2, 2012Medical Communications HEOR, clinical evidence, economic evidence, market access, value
Pricing pressure and regulatory restrictions across various healthcare industries have called for more detailed evidence of outcomes
Measuring Return on Investment of Health Economics and Outcomes Research through the Cloud
July 2, 2012Medical Communications HEOR, ROI, interactive tools, market access
Health economics and outcomes research (HEOR) is a young and fascinating area of research with an engaged academic community. Methodology …
Think Global, Act Local – Country Adaptations for Market Success
June 22, 2012Sales and Marketing
One key challenge pharma and device companies face is how to adapt marketing and communication tools to suit local needs. …
Digital Marketing R&D – Using an old method to understand the present and help predict the future of Digital marketing…
June 21, 2012Medical Communications
By Adam Thornton – Digital Media Manager, Medical Media Services
Integrated marketing – Is it time for traditional and digital to join forces?
June 21, 2012Medical Communications
By Steve Bradley, Director – Binley’s
Changes and Challenges Ahead for Controlled Substance Manufacturers
June 7, 2012Manufacturing and Production
Recently, several major suppliers of clinical supply services, including Catalent Pharma Solutions, haveundertaken major expansions for controlled drugs on a …
Reducing Timelines Through Strategic Outsourcing
June 7, 2012Research and Development
Frank Lis, Vice President & General Manager, Clinical Supply Services, explores the general effects brought on by the consolidation of …
The ‘colourful’ art of counterfeit packaging
May 23, 2012Manufacturing and Production
The risk to the global pharmaceutical supply chain from counterfeit drugs grows ever year, and costs companies billions in lost …
Auto Injectors: Addressing Proper Self-administration Needs with Training Devices
May 8, 2012Manufacturing and Production
As the demand for biologics continues to increase, corresponding growth for advanced drug delivery devices such as auto injectors can …
Standardised equipment and centralised spirometry for optimal data quality
April 3, 2012Research and Development
IntroductionWhen developing the treatments for asthma and COPD, pharmaceutical companies utilise pulmonary function testing (PFT) to determine each compound’s efficacy. …
Considerations with dual site production
April 3, 2012Research and Development
There are generally two options available when looking to expand storage capacity – build to develop existing facilities or select …
Moving Towards a Risk-Based approach to Clinical Trial Management
April 3, 2012Research and Development
Clinical trials need to be managed to rigorous standards in order to secure the quality and integrity of every aspect …
SHL talks about Autoinjector Development in Manufacturing Chemist’s latest issue
March 14, 2012Manufacturing and Production auto injector, autoinjector, manufacturing chemist, pen injector, shl group
Manufacturing Chemist, an established publication in the biopharmaceutical industry, recently approached SHL to share with their readers the company’s knowledge …
Words – the most powerful drug
February 16, 2012Medical Communications
Why good internal communication within organisations is essential in these fraught timesBy William Hind, Founder – AlpharmaximThe precise quote by …
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