Lilly’s new products drive up sales

August 8, 2006
Sales and Marketing

Accelerated sales of predicted blockbuster depression treatment Cymbalta have helped boost Lilly sales for the second quarter of 2006.The drug …

Identifying and nurturing talent in your salesforce

August 7, 2006
Sales and Marketing Schering-Plough, UK, sales, strategy

The aim of every company, pharma or otherwise, is to boost sales and take a greater market share. However, despite …

Takeda selects London for new European business

August 4, 2006
Sales and Marketing

Japanese pharmaceutical company Takeda has chosen London as the site of its new four million pound European sales and marketing …

McKinnell makes early exit from Pfizer

August 3, 2006
Sales and Marketing Pfizer

Hank McKinnell has stepped down as chief executive of Pfizer earlier than expected following continued criticism of his performance from …

Pfizer’s Sutent receives conditional EMEA approval

August 3, 2006
Sales and Marketing

 Pfizer's new kidney cancer drug Sutent is rapidly catching up with its recently approved rival, Bayer's Nexavar.Sutent (sunitinib) has been …

Crestor leads AZ European sales growth

August 3, 2006
Sales and Marketing

Crestor was AstraZeneca's most rapidly expanding product in terms of European sales in the second quarter of this year.  Sales …

Pfizer’s smoking-cessation drug a step closer to European approval

August 3, 2006
Sales and Marketing

Pfizer's potential blockbuster smoking cessation drug Champix has been recommended for European approval by a key EMEA committee.The first-in-class treatment …

Study boost for AstraZeneca’s Nexium

August 1, 2006
Sales and Marketing

AstraZeneca's blockbuster gastro-oesophageal reflux disease treatment Nexium has come out ahead of Wyeth's Zoton in a new study, which showed …

MDS named top clinical research company in Europe

August 1, 2006
Research and Development

MDS Pharma Services has been named Europe's best provider of clinical research services in a survey of trial investigators.Conducted by …

First cervical cancer vaccine close to European approval

August 1, 2006
Sales and Marketing

The first-ever cervical cancer vaccine is set for approval in Europe following its recommendation from a key advisory committee.The positive …

Market Research…..our survey said

July 31, 2006
Sales and Marketing market research

Marrying traditional techniquesDespite researchers' natural leaning towards either qualitative or quantitative research, it is clear that the two types of …

New organisation to advise on patients’ medicines leaflet

July 28, 2006
Medical Communications

A new organisation has been set up to give the medicines regulatory agency independent advice on how to improve patient …

New NHS Chief Executive appointed

July 28, 2006

David Nicholson, the current head of the health service in London has been named as the new NHS chief executive.With …

Wyeth looks for European boost from Enbrel NICE guidance

July 27, 2006
Sales and Marketing

Wyeth's Enbrel has received a dual recommendation from NICE – guidance the pharma company hopes will influence healthcare decisions elsewhere …

Nexavar gets EU go-ahead in advanced kidney cancer

July 27, 2006
Sales and Marketing

Bayer has received the green light from European regulators for Nexavar to treat the most common type of kidney cancer …

NICE boost for Taxotere

July 27, 2006

Sanofi-Aventis breast cancer treatment Taxotere has been recommended by NICE in early breast cancer, giving it a boost over a …

NICE Herceptin appeal decision expected in weeks

July 27, 2006

A final decision from NICE on Roche's breast cancer treatment Herceptin is expected within five weeks, following a PCT appeal …

Significant reduction in animal extremist attacks

July 27, 2006

The number of attacks by animal rights extremists in the first six months of 2006 dropped sharply, building on improvements …

Aurora to raise European allergy awareness for UCB Pharma

July 26, 2006
Medical Communications

Healthcare communications agency Aurora has won a pan-European account to promote UCB Pharma's non-sedating prescription antihistamine Xyzal.The agency, based in …

Tighter safeguards proposed for high-risk clinical trials

July 26, 2006
Research and Development

The expert group set up by the MHRA in the wake of the disastrous Northwick Park clinical trial has made …

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