Managed Entry: creating a dialogue ahead of your launch

November 17, 2008
Sales and Marketing NHS, healthcare, managed entry, marketing, product launch

Pharmaceutical companies are increasingly looking to 'managed entry' programmes to build strong relationships with NHS customers and ensure new products …

Latest news from Datamonitor

November 17, 2008
Sales and Marketing biosimilars, generics

Key decision makers will shape the biosimilars landscapeWith many biologic drugs used to treat increasingly common diseases such as cancer …

Roche strikes deal over Tarceva price

November 17, 2008
Sales and Marketing Roche, Taxotere

NICE is set to recommend Roche's lung cancer treatment Tarceva after the company agreed to lower the drug's price. The …

Government signs up supermarkets to help tackle obesity

November 14, 2008
Sales and Marketing NHS, obesity

More exercise and healthier eating are at the core of the government's new anti-obesity initiative, called Change4Life. Billed this week …

GSK to close Dartford manufacturing site by 2013

November 14, 2008
Manufacturing and Production GSK

GlaxoSmithKline has announced plans to close its manufacturing site in Dartford in the UK, with operations being phased out over …

Crestor study has ‘profound implications’ for NICE guidance

November 14, 2008
Sales and Marketing Crestor, cv, lipid

AstraZeneca's statin Crestor made national headlines this week when it was shown to dramatically reduce major cardiovascular events. New data …

GSK delays US filing of Solzira

November 14, 2008
Sales and Marketing GSK, restless legs

GlaxoSmithKline has withdrawn the US application for its restless legs syndrome treatment Solzira. The company, along with co-developer XenoPort, is …

UK set for new flexible drug pricing, says Johnson

November 14, 2008
Sales and Marketing NHS, par

The government is working with the pharma industry on new 'flexible pricing' arrangements, even though revisions to the existing PPRS …

Good Publication Practice 2: updating best practice

November 13, 2008
Research and Development, Sales and Marketing GPP, Good Publication Practice, clinical trials, ethics, journals, publication

 Results from clinical trials are the very lifeblood of the pharmaceutical industry, representing the frontline in the search for new …

MedImmune broadens drug discovery in Cambridge

November 13, 2008
Research and Development Cambridge, MedImmune

MedImmune, AstraZeneca's biotech arm, has opened a new R&D facility in Cambridge as part of a major expansion of its …

200m from prescribing budgets to pay pharmacists

November 13, 2008
NHS, primary

PCTs will have to make major and unplanned cuts to their drugs budgets and divert the money to shore up …

Information ‘seal of approval’ by summer 2009

November 13, 2008
Medical Communications patients

The UK wants to improve access to information on health and social care by launching a new 'seal of approval' …

Government delays PPRS to maximise savings

November 12, 2008
Sales and Marketing ABPI, par

The PPRS deal agreed in principle this summer has been now thrown into confusion by government, with its launch at …

UK is example to Europe on patient information, says industry

November 12, 2008
Medical Communications ABPI, patients

British pharma is free to provide necessary and sufficient information to patients about its drugs, and is an example to …

Amgen talks up blockbuster prospects

November 12, 2008
Research and Development, Sales and Marketing Amgen

Amgen says two of its pipeline products are potential blockbusters in three indications. The company is keen to reaffirm its …

US survey highlights co-payment worries

November 11, 2008
Sales and Marketing US, hc, reform

A US survey has shown that concern about the high cost of medicines means that many patients are not taking …

Patheon opens European headquarters in Switzerland

November 11, 2008
Research and Development Patheon

Contract research organisation Patheon has opened a new European head office in Zug, Switzerland, near Zurich. The new headquarters will …

Pharma and NICE must end games of ‘one-upmanship’

November 10, 2008
Sales and Marketing NHS, par

Patient groups are calling on a pharmaceutical company to reach a compromise with NICE over a bone marrow cancer drug. …

Working Life: Viggo Birch

November 10, 2008
Business Services, Research and Development, Sales and Marketing Novo Nordisk, WL, careers

How did you arrive at your current position?A long story. I started in Mobil Oil in Denmark after graduating from …

Latest news from Datamonitor

November 10, 2008
Research and Development, Sales and Marketing HRT

Is there an alternative to HRT for menopausal relief?Sales of hormone replacement therapy have declined recently due to safety concerns, …

The Gateway to Local Adoption Series

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