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Genes in Space – you don’t need a lab coat to cure cancer

February 18, 2014
Medical Communications, Sales and Marketing CRUK, Cancer, app, digital, games, genes in space

As the UK’s leading cancer research charity launches a new gaming app for smartphones, Pharmafile talks to CRUK about just …

Nintendo plans new healthcare venture

January 31, 2014
Medical Communications, Sales and Marketing digital, games, healthcare, nintendo, wii

Console giant Nintendo has confirmed that it is about to set up a new healthcare business separate from its entertainment …

Wii Fit Plus benefits patients with diabetes

December 10, 2013
Medical Communications, Sales and Marketing bmc, diabetes, games, type 2, wii fit plus

A study says using interactive games through Nintendo’s Wii console helped type 2 diabetics to control their disease and improve …

The Gateway to Local Adoption Series

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