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Sales and Marketing

Showing 15 posts of 11520 posts found.

Roche launches first proactive patient helpline

October 28, 2003 Medical Communications, Sales and Marketing

Roche and health call-centre specialists International SOS have launched the UK's first ever helpline to proactively support patients to keep …
News

GSK’s ‘sleeping giant’ awakens in US

October 28, 2003 Sales and Marketing

News

European HRT safety probe launched

October 28, 2003 Sales and Marketing

The European Union medicines regulator is to investigate the safety of hormone replacement therapy products following a new study was …
News

Generics begin assault on Zocor

October 28, 2003 Sales and Marketing

News

New data boosts AstraZeneca’s Atacand

October 28, 2003 Research and Development, Sales and Marketing

New trial data on AstraZeneca's blood pressure treatment Atacand could give the drug a lead over rivals in the same …
News

UK pharma sends aid to Iraq

October 28, 2003 Sales and Marketing

News

Femara heralded as breakthrough in breast cancer

October 28, 2003 Sales and Marketing

Compelling new evidence showing Novartis' Femara reduces the risk of breast cancer recurring in patients has been heralded as a …
News

Risk-sharing agreement failing MS patients

October 28, 2003 Sales and Marketing

News

FDA clears Iressa of safety concerns

October 28, 2003 Sales and Marketing

AstraZeneca's lung cancer drug Iressa has gained US approval after an extended review found the drug to be safe, despite …
News

GSK to remove Seroxat ‘not addictive’ claim

October 28, 2003 Sales and Marketing

GlaxoSmithKline is to drop claims on patient information leaflets that its antidepressant Seroxat is not addictive.The admission is to be …
News

AZ promise despite Losec drop

October 28, 2003 Sales and Marketing

News

GSK prospers despite generic competition

October 28, 2003 Sales and Marketing

News

OTC omeprazole to become Glaxo’s next generation Zantac

October 28, 2003 Sales and Marketing

GlaxoSmithKline is poised to launch omeprazole, AstraZeneca's former prescription-only blockbuster Losec as part of its leading over the counter Zantac …
News

Sanofi upgrades expectations for 2003

October 28, 2003 Sales and Marketing

Sanofi-Synthelabo has upgraded its full-year share earnings guidance for 2003, despite its plans to spend more on R&D.In the first …
News

GlaxoSmithKline slashes AIDS drug prices

October 28, 2003 Sales and Marketing

GlaxoSmithKline has cut prices of its HIV/AIDS drugs for developing countries by nearly half following intense pressure from campaigners and …
News
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