Sales and Marketing

Showing 15 posts of 11520 posts found.

Pharma heading for collision course over cancer drug costs

March 16, 2006 Sales and Marketing

Fears that the pharmaceutical industry could be on a collision course with Europe's healthcare payers over new high priced medicines …

A place in pharma’s history of innovation

March 15, 2006 Sales and Marketing prix galien

Registration has begun for entrants to the 2006 UK Prix Galien, which takes place at the Houses of Parliament this …

Schering to fight takeover bid from Merck KGaA

March 14, 2006 Sales and Marketing

A hostile takeover bid has been launched by Merck KGaA for rival German pharmaceutical company Schering.Both companies are enjoying strong …

We’re part of the solution, pharma tells Europe

March 13, 2006 Sales and Marketing

Europe’s pharmaceutical industry body EFPIA has launched a new promotional campaign for the sector, which it hopes will raise awareness …

New Novartis blindness treatment filed in Europe

March 2, 2006 Sales and Marketing AMD, Lucentis, Novartis

Lucentis, a new treatment for neovascular age-related macular degeneration or ‘wet AMD’ has been submitted by Novartis to the European …

GSK launches Europe’s first rotavirus vaccine

March 1, 2006 Sales and Marketing

GlaxoSmithKline has launched Rotarix in Europe, the first ever marketed vaccine against rotavirus gastroenteritis, a common but potentially lethal condition …

Bioenvision’s leukaemia treatment gains positive opinion

March 1, 2006 Sales and Marketing

Bioenvision has received a positive opinion from the European Medicines Agency for Evoltra (clofarabine), the first drug specifically developed for …

Erbitux closer to head and neck cancer approval

March 1, 2006 Sales and Marketing

Merck KGaA's targeted cancer treatment Erbitux has moved a step closer to receiving EU approval to extend its licence to …

Novartis files new Hepatitis B treatment in Europe

February 28, 2006 Sales and Marketing

Novartis has filed its new hepatitis B treatment telbivudine in the European Union, and says it represents a potential new …

ABPI chief calls for ‘new rules of engagement’

February 23, 2006 Sales and Marketing

UK pharmaceutical industry leader Richard Barker has called for a fundamental rethink in the way the industry and the NHS …

Gene silencing technology to be used in war against bird flu

February 23, 2006 Sales and Marketing

Cutting edge technology will be used develop new drugs to treat dangerous strains of influenza, including the threat of a …

Sanofi’s wonder drug in limbo after regulator’s rejection

February 23, 2006 Sales and Marketing

The future of Sanofi-Aventis' Acomplia is in serious doubt after regulators demanded more data for its use in weight loss, …

Pegasys recommended as front line hepatitis B treatment

February 23, 2006 Sales and Marketing

Roche's Pegasys is set to be used more widely in England and Wales to treat hepatitis B following the release …

Merck files novel diabetes drug Januvia

February 16, 2006 Sales and Marketing

Merck has filed an innovative new diabetes treatment with the US regulator, and hopes the drug could be one of …

Safety scare spells the end for Exanta

February 15, 2006 Sales and Marketing

AstraZeneca is to abandon its novel anti-blood clotting drug Exanta after concerns emerged about its long-term safety.Just two years ago, …
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