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Medical Communications

Showing 15 posts of 6402 posts found.

Don’t blush…look before you flush’

November 3, 2005 Medical Communications

Bowel Cancer UK has been launched with a new campaign to promote personal awareness of the disease that kills 16,000 …
News

Galliard wins GSK and Pfizer accounts

November 3, 2005 Medical Communications

Galliard Healthcare Communications has won the global PR account for GlaxoSmithKline's Avodart and been appointed by Pfizer to handle UK …
News

Resolute wins PR Consultancy of the Year award

October 20, 2005 Medical Communications

Healthcare agency Resolute Communications has been named consultancy of the year at the PRWeek awards, believed to be the first …
News

Creative Lynx to work on Novartis transplantation brands

October 12, 2005 Medical Communications

Novartis has awarded advertising accounts for its ophthalmology and transplantation portfolios to Manchester-based advertising agency Creative Lynx.The pharma company held …
News

Resolute selected for IBD campaign

October 3, 2005 Medical Communications

Procter & Gamble has chosen Resolute Communications to conduct a combined PR and medical education programme for its inflammatory bowel …
News

Pfizer to select seven for preferred supplier list

September 8, 2005 Medical Communications

Pfizer is to limit the number of healthcare agencies it works with in the UK, as it looks to streamline …
News

Advertising workshop

September 7, 2005 Medical Communications

The investment risk in developing a profitable brand is huge and with every new brand launch comes escalating expectations. At …
Feature

The evolving world of advertising

September 6, 2005 Medical Communications

The considerable challenges facing pharma companies over the past few years have taken centre stage in analysis of healthcare marketing: …
Feature

All new product marketing to be pre-vetted in UK

September 2, 2005 Medical Communications, Sales and Marketing

Advertising and marketing materials for all new products are to be vetted by the UK regulator for the accuracy of …
News

Recovery of healthcare PR highlights recruitment needs

August 18, 2005 Medical Communications

The mood of optimism in healthcare PR is set to continue following an average 15% growth among agencies' net income …
News

DTC advertising to be tightened up

August 4, 2005 Medical Communications

New US guidelines for pharmaceutical DTC advertising will come into effect next year as the industry seeks to address public …
News

Red Door bought by marketing services group

July 26, 2005 Medical Communications

News

PR group launched to counter pharma’s poor public image

July 20, 2005 Medical Communications

A new forum has been launched to promote dialogue between healthcare stakeholders and improve public perception of the pharma industry.The …
News

GSK win for Euro RSCG Life MSC

July 7, 2005 Medical Communications

GlaxoSmithKline has awarded the pan-European launch of a major new neurological product to Euro RSCG Life MSC, following a three-way …
News

The golden rules of PR

June 29, 2005 Medical Communications

In light of the enormous potential brand benefits of pharma PR,  the question should not be 'Shall we invest in …
Feature
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