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Medical Communications

Showing 15 posts of 6408 posts found.

Rx Award wins for Paling Walters and LEC Advertising

December 7, 2005 Medical Communications

Paling Walters and Lane Earl & Cox won prestigious awards at New York's Rx Club Awards.The agency's Lethal obsession campaign …
News

Merck plans diabetes compliance campaign

December 5, 2005 Medical Communications

Merck Pharmaceuticals has engaged Medicom to improve compliance in diabetic patients as part of the communications strategy for its type …
News

PR as important as salesforces, say marketers

November 24, 2005 Medical Communications

A new survey of the UK pharmaceutical industry has found PR is considered just as important to marketing efforts as …
News

De Facto expands into med ed

November 17, 2005 Medical Communications

PR firm De Facto has launched a medical education arm and signed up its first two clients for the new …
News

Stricter new UK industry code of practice launched

November 16, 2005 Medical Communications, Sales and Marketing

The UK pharmaceutical industry is to adopt a new stricter code of conduct to help distance itself from allegations of …
News

Agency to raise iron overload awareness for Novartis brand

November 10, 2005 Medical Communications

Ruder Finn has been awarded the UK contract to promote Novartis' new chronic iron overload product Exjade in a campaign …
News

Don’t blush…look before you flush’

November 3, 2005 Medical Communications

Bowel Cancer UK has been launched with a new campaign to promote personal awareness of the disease that kills 16,000 …
News

Galliard wins GSK and Pfizer accounts

November 3, 2005 Medical Communications

Galliard Healthcare Communications has won the global PR account for GlaxoSmithKline's Avodart and been appointed by Pfizer to handle UK …
News

Resolute wins PR Consultancy of the Year award

October 20, 2005 Medical Communications

Healthcare agency Resolute Communications has been named consultancy of the year at the PRWeek awards, believed to be the first …
News

Creative Lynx to work on Novartis transplantation brands

October 12, 2005 Medical Communications

Novartis has awarded advertising accounts for its ophthalmology and transplantation portfolios to Manchester-based advertising agency Creative Lynx.The pharma company held …
News

Resolute selected for IBD campaign

October 3, 2005 Medical Communications

Procter & Gamble has chosen Resolute Communications to conduct a combined PR and medical education programme for its inflammatory bowel …
News

Pfizer to select seven for preferred supplier list

September 8, 2005 Medical Communications

Pfizer is to limit the number of healthcare agencies it works with in the UK, as it looks to streamline …
News

Advertising workshop

September 7, 2005 Medical Communications

The investment risk in developing a profitable brand is huge and with every new brand launch comes escalating expectations. At …
Feature

The evolving world of advertising

September 6, 2005 Medical Communications

The considerable challenges facing pharma companies over the past few years have taken centre stage in analysis of healthcare marketing: …
Feature

All new product marketing to be pre-vetted in UK

September 2, 2005 Medical Communications, Sales and Marketing

Advertising and marketing materials for all new products are to be vetted by the UK regulator for the accuracy of …
News
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