PMCPA
Vifor ad breaches Code
November 26, 2012Sales and Marketing ABPI, PMCPA, Vifor, ferinject
Vifor has been blasted after failing to adhere to an earlier ruling made under the ABPI’s Code of Practice. Such …
GSK guilty of off-label promotion
November 9, 2012Medical Communications, Sales and Marketing GSK, PMCPA, Revolade
GlaxoSmithKline has been found to have breached three clauses in the ABPI Code of Practice following a complaint from a …
Lilly censured for rep photo
October 25, 2012Medical Communications, Sales and Marketing ABPI, GP, PMCPA, lilly
Lilly has breached the ABPI’s Code of Practice because one of its representatives insisted on taking pictures of doctors underneath …
Merz Pharma slammed by PMCPA
September 21, 2012Medical Communications, Sales and Marketing ABPI, Merz Pharma, PMCPA
Merz Pharma UK has been rapped over the knuckles for three of the most serious breaches it is possible to …
Sanofi cleared in sales row
September 20, 2012Medical Communications, Sales and Marketing ABPI, CDF, Jevtana, PMCPA, Sanofi
Sanofi has been cleared of any wrongdoing after allegations that it had broken multiple clauses in the ABPI Code of …
Genus reprimanded for ‘sexual and titillating’ advert
August 15, 2012Sales and Marketing ABPI, Genus, PMCPA, breach, eczema
Genus has been found in breach of the ABPI Code after using a sexually charged image for the promotion of …
Smoke and fire in J&J Code breach
August 15, 2012Sales and Marketing Champix, J&J, JJ, Johnson and Johnson, PMCPA, Pfizer
Johnson & Johnson has been censured for breaking the ABPI Code of Practice in printed information about its smoking cessation …
Grünenthal and Vifor breach Code
July 20, 2012Sales and Marketing ABPI, Grunenthal, PMCPA, Vifor, code, tapentadol
Grünenthal and Vifor Pharma UK have been named and shamed for serious infringements of the ABPI Code of Practice. Adverts …
PMCPA reprimands Chiesi for multiple breaches
June 18, 2012Sales and Marketing COPD, Chiesi, GSK, PMCPA, code
Chiesi has been publicly reprimanded by the PMCPA part for promoting its asthma drug Fostair off-label. The embarrassing slapdown from …
Code of Practice update to reflect legal changes
May 11, 2012Medical Communications ABPI, Code of Practice, MHRA, PMCPA, patient organisations
The UK pharma industry’s Code of Practice is set to be updated to bring it into line with changes in …
ABPI to help pharma with digital communications
May 4, 2012Medical Communications ABPI, Code breach, PMCPA, Shire, digital, pharma
The ABPI has set up a new group to help pharma with its online communications. The UK industry body said …
Shire’s Vpriv website in breach of ABPI Code
April 24, 2012Medical Communications, Sales and Marketing ABPI, Genzyme, PMCPA, Shire, Vpriv, code
Shire’s website for its Gaucher’s disease drug Vpriv has fallen foul of the ABPI’s Code of Conduct. The complaint was …
Trajenta article lands Boehringer in hot water
March 19, 2012Sales and Marketing ABPI Code, PMCPA, Trajenta, breach, diabetes
Boehringer Ingelheim has been publicly reprimanded for multiple breaches of the ABPI Code of Practice. In total the manufacturer fell …
Boehringer censured over Pradaxa website
March 8, 2012Medical Communications ABPI, Boehringer Ingelheim, PMCPA, Pradaxa
Boehringer Ingelheim has breached the ABPI’s Code of Conduct over the use of its Pradaxa website. Pradaxa is a …
Watchdog frowns on Botox tweet
February 15, 2012Medical Communications Allergan, Chugai, PMCPA, Twitter
Allergan have been found in breach of the UK Code of Practice after an employee used Twitter to communicate about …
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