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Medical Communications

Showing 15 posts of 6411 posts found.

Woolley Pau wins Novo Nordisk insulin accounts

April 26, 2005 Medical Communications

Following a four-way pitch, Convent Garden-based advertising agency Woolley Pau has been appointed by Novo Nordisk to work on its …
News

Ogilvy reshuffle sweetens Healthworld

April 14, 2005 Medical Communications

The new Ogilvy Healthworld Advertising agency has been launched in the UK following a re-organisation at media communications giant WPP.The …
News

Renamed agency responds to pharma’s strategic aims

March 31, 2005 Medical Communications

Healthcare communications agency Brader Perryman has changed its name to Seven Stones, a move designed to reflect its diversity of …
News

Pope Woodhead re-signed for Abilify account

March 10, 2005 Medical Communications

Bristol-Myers Squibb and Otsuka Pharmaceuticals have renewed Pope Woodhead's contract to provide PR support for Abilify, their antipsychotic treatment for …
News

Connecting with patients

February 8, 2005 Medical Communications

In order for a clinical trial to be viable, it needs patients. Sounds obvious, but despite the fact that patients …
Feature

Changing the headlines

February 1, 2005 Medical Communications

'You kill people, don't you?' someone said to me when I mentioned my job was in pharma market research. Statements …
Feature

Open up to expert patients

January 28, 2005 Medical Communications

The pharma industry has a crucial role to play in the successful roll-out of the Expert Patients Programme (EPP) and …
Feature

FDA blocks self-diagnosis over-the-counter statin Mevacor

January 20, 2005 Medical Communications

Merck and Johnson & Johnson's application to sell the statin Mevacor (lovastatin) has failed to gain approval from an FDA …
News

Pfizer survey shows UK patients want greater information

January 20, 2005 Medical Communications

Nearly half of UK patients with long-term conditions don't think they have enough information about their disease and that this …
News

Text messages and e-mails to help spread health message

January 20, 2005 Medical Communications

Patients with long-term conditions are to be provided with more information and improved services to encourage them to take better …
News

Med comms veteran launches Acumen

January 14, 2005 Medical Communications

Medical communications veteran Brian Palphramand has launched a new agency with the aim of providing a tailor-made medical communications service.Basingstoke-based …
News

Advert exaggerated Plavix benefits

January 4, 2005 Medical Communications

An advert for anti-clotting drug Plavix has been found in breach of advertising rules because of exaggerated claims of efficacy …
News

inChord buys Junction 11 advertising agency

December 10, 2004 Medical Communications Junction 11, comms, inVentiv Health

 Global healthcare communications company inChord Communications has expanded its European base by buying the UK Junction 11 agency.inChord has its …
News

Too close for comfort?

January 19, 2004 Medical Communications, Sales and Marketing doctors, industry reputation

The pharmaceutical industry's increasing scale and influence means that no part of its conduct is above scrutiny, and criticism of …
Feature

Pharma upbeat on the future of online detailing

October 29, 2003 Medical Communications e-detailing, survey

The UK pharma industry remains open-minded about using online detailing, but wants to see more evidence of its effectiveness, a …
Feature
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