.tb-grid,.tb-grid>.block-editor-inner-blocks>.block-editor-block-list__layout{display:grid;grid-row-gap:25px;grid-column-gap:25px}.tb-grid-item{background:#d38a03;padding:30px}.tb-grid-column{flex-wrap:wrap}.tb-grid-column>*{width:100%}.tb-grid-column.tb-grid-align-top{width:100%;display:flex;align-content:flex-start}.tb-grid-column.tb-grid-align-center{width:100%;display:flex;align-content:center}.tb-grid-column.tb-grid-align-bottom{width:100%;display:flex;align-content:flex-end} .wpv-view-output[data-toolset-views-view-editor="55c7fd30fd3849e31c9d22e9653ceaf4"] > .tb-grid-column:nth-of-type(3n + 1) { grid-column: 1 } .wpv-view-output[data-toolset-views-view-editor="55c7fd30fd3849e31c9d22e9653ceaf4"] > .tb-grid-column:nth-of-type(3n + 2) { grid-column: 2 } .wpv-view-output[data-toolset-views-view-editor="55c7fd30fd3849e31c9d22e9653ceaf4"] > .tb-grid-column:nth-of-type(3n + 3) { grid-column: 3 } .wpv-view-output[data-toolset-views-view-editor="55c7fd30fd3849e31c9d22e9653ceaf4"] .js-wpv-loop-wrapper > .tb-grid { grid-template-columns: minmax(0, 0.3333fr) minmax(0, 0.3333fr) minmax(0, 0.3333fr);grid-auto-flow: row } .tb-container .tb-container-inner{width:100%;margin:0 auto} .wp-block-toolset-blocks-container.tb-container[data-toolset-blocks-container="751d72269a9fca740ed3ffe1ce3a8869"] { padding: 0px; }  .tb-image{position:relative;transition:transform 0.25s ease}.wp-block-image .tb-image.aligncenter{margin-left:auto;margin-right:auto}.tb-image img{max-width:100%;height:auto;width:auto;transition:transform 0.25s ease}.tb-image .tb-image-caption-fit-to-image{display:table}.tb-image .tb-image-caption-fit-to-image .tb-image-caption{display:table-caption;caption-side:bottom} .wp-block-image.tb-image[data-toolset-blocks-image="fa391a7576a4dc75b41dcfee79f00759"] { max-width: 100%; } .wp-block-image.tb-image[data-toolset-blocks-image="fa391a7576a4dc75b41dcfee79f00759"] img { padding: 0px;margin: 0px; }  .tb-container .tb-container-inner{width:100%;margin:0 auto} .wp-block-toolset-blocks-container.tb-container[data-toolset-blocks-container="76b9e19aebd78b467b04c64acfe33167"] { padding: 0px; } .tb-social-share__network{display:inline-block;text-align:center;vertical-align:top;margin-right:7px;margin-bottom:7px}.tb-social-share--092 .tb-social-share__facebook__share-button{cursor:pointer;display:inline-block;background-size:contain;background-color:#3b5998;}.tb-social-share--092 .tb-social-share__linkedin__share-button{cursor:pointer;display:inline-block;background-size:contain;background-color:#007fb1;}.tb-social-share--092 .tb-social-share__twitter__share-button{cursor:pointer;display:inline-block;background-size:contain;background-color:#00aced;}.tb-social-share--092 .tb-social-share__pinterest__share-button{cursor:pointer;display:inline-block;background-size:contain;background-color:#cb2128;}.tb-social-share--092 .tb-social-share__telegram__share-button{cursor:pointer;display:inline-block;background-size:contain;background-color:#37aee2;}.tb-social-share--092 .tb-social-share__reddit__share-button{cursor:pointer;display:inline-block;background-size:contain;background-color:#5f99cf;}.tb-social-share--092 .tb-social-share__viber__share-button{cursor:pointer;display:inline-block;background-size:contain;background-color:#7c529e;}.tb-social-share--092 .tb-social-share__email__share-button{cursor:pointer;display:inline-block;background-size:contain;background-color:#7f7f7f;}.tb-social-share--round .SocialMediaShareButton{border-radius:50%}.tb-social-share__excerpt{display:none}.tb-social-share .SocialMediaShareButton--disabled{opacity:0.65} .tb-social-share[data-toolset-blocks-social-share="5e0e5387fa9ff0ed5c08d011829ff87a"] .SocialMediaShareButton { width: 32px;height: 32px; } .tb-fields-and-text[data-toolset-blocks-fields-and-text="0c96bd04aebe765eed2954a3bfddb0f1"] { color: rgba( 0, 0, 0, 1 ); } .tb-fields-and-text[data-toolset-blocks-fields-and-text="0c96bd04aebe765eed2954a3bfddb0f1"] p { color: rgba( 0, 0, 0, 1 ); }  @media only screen and (max-width: 781px) { .tb-grid,.tb-grid>.block-editor-inner-blocks>.block-editor-block-list__layout{display:grid;grid-row-gap:25px;grid-column-gap:25px}.tb-grid-item{background:#d38a03;padding:30px}.tb-grid-column{flex-wrap:wrap}.tb-grid-column>*{width:100%}.tb-grid-column.tb-grid-align-top{width:100%;display:flex;align-content:flex-start}.tb-grid-column.tb-grid-align-center{width:100%;display:flex;align-content:center}.tb-grid-column.tb-grid-align-bottom{width:100%;display:flex;align-content:flex-end} .wpv-view-output[data-toolset-views-view-editor="55c7fd30fd3849e31c9d22e9653ceaf4"] > .tb-grid-column:nth-of-type(2n + 1) { grid-column: 1 } .wpv-view-output[data-toolset-views-view-editor="55c7fd30fd3849e31c9d22e9653ceaf4"] > .tb-grid-column:nth-of-type(2n + 2) { grid-column: 2 } .wpv-view-output[data-toolset-views-view-editor="55c7fd30fd3849e31c9d22e9653ceaf4"] .js-wpv-loop-wrapper > .tb-grid { grid-template-columns: minmax(0, 0.5fr) minmax(0, 0.5fr);grid-auto-flow: row } .tb-container .tb-container-inner{width:100%;margin:0 auto} .wp-block-toolset-blocks-container.tb-container[data-toolset-blocks-container="751d72269a9fca740ed3ffe1ce3a8869"] { padding: 0px;margin: 0px; }  .tb-image{position:relative;transition:transform 0.25s ease}.wp-block-image .tb-image.aligncenter{margin-left:auto;margin-right:auto}.tb-image img{max-width:100%;height:auto;width:auto;transition:transform 0.25s ease}.tb-image .tb-image-caption-fit-to-image{display:table}.tb-image .tb-image-caption-fit-to-image .tb-image-caption{display:table-caption;caption-side:bottom} .wp-block-image.tb-image[data-toolset-blocks-image="fa391a7576a4dc75b41dcfee79f00759"] img { padding: 0px;margin-top: 0px;margin-right: 0px;margin-left: 0px; }  .tb-container .tb-container-inner{width:100%;margin:0 auto}.tb-social-share__network{display:inline-block;text-align:center;vertical-align:top;margin-right:7px;margin-bottom:7px}.tb-social-share--092 .tb-social-share__facebook__share-button{cursor:pointer;display:inline-block;background-size:contain;background-color:#3b5998;}.tb-social-share--092 .tb-social-share__linkedin__share-button{cursor:pointer;display:inline-block;background-size:contain;background-color:#007fb1;}.tb-social-share--092 .tb-social-share__twitter__share-button{cursor:pointer;display:inline-block;background-size:contain;background-color:#00aced;}.tb-social-share--092 .tb-social-share__pinterest__share-button{cursor:pointer;display:inline-block;background-size:contain;background-color:#cb2128;}.tb-social-share--092 .tb-social-share__telegram__share-button{cursor:pointer;display:inline-block;background-size:contain;background-color:#37aee2;}.tb-social-share--092 .tb-social-share__reddit__share-button{cursor:pointer;display:inline-block;background-size:contain;background-color:#5f99cf;}.tb-social-share--092 .tb-social-share__viber__share-button{cursor:pointer;display:inline-block;background-size:contain;background-color:#7c529e;}.tb-social-share--092 .tb-social-share__email__share-button{cursor:pointer;display:inline-block;background-size:contain;background-color:#7f7f7f;}.tb-social-share--round .SocialMediaShareButton{border-radius:50%}.tb-social-share__excerpt{display:none}.tb-social-share .SocialMediaShareButton--disabled{opacity:0.65}  } @media only screen and (max-width: 599px) { .tb-grid,.tb-grid>.block-editor-inner-blocks>.block-editor-block-list__layout{display:grid;grid-row-gap:25px;grid-column-gap:25px}.tb-grid-item{background:#d38a03;padding:30px}.tb-grid-column{flex-wrap:wrap}.tb-grid-column>*{width:100%}.tb-grid-column.tb-grid-align-top{width:100%;display:flex;align-content:flex-start}.tb-grid-column.tb-grid-align-center{width:100%;display:flex;align-content:center}.tb-grid-column.tb-grid-align-bottom{width:100%;display:flex;align-content:flex-end} .wpv-view-output[data-toolset-views-view-editor="55c7fd30fd3849e31c9d22e9653ceaf4"]  > .tb-grid-column:nth-of-type(1n+1) { grid-column: 1 } .wpv-view-output[data-toolset-views-view-editor="55c7fd30fd3849e31c9d22e9653ceaf4"] .js-wpv-loop-wrapper > .tb-grid { grid-template-columns: minmax(0, 1fr);grid-auto-flow: row } .tb-container .tb-container-inner{width:100%;margin:0 auto} .tb-image{position:relative;transition:transform 0.25s ease}.wp-block-image .tb-image.aligncenter{margin-left:auto;margin-right:auto}.tb-image img{max-width:100%;height:auto;width:auto;transition:transform 0.25s ease}.tb-image .tb-image-caption-fit-to-image{display:table}.tb-image .tb-image-caption-fit-to-image .tb-image-caption{display:table-caption;caption-side:bottom} .tb-container .tb-container-inner{width:100%;margin:0 auto}.tb-social-share__network{display:inline-block;text-align:center;vertical-align:top;margin-right:7px;margin-bottom:7px}.tb-social-share--092 .tb-social-share__facebook__share-button{cursor:pointer;display:inline-block;background-size:contain;background-color:#3b5998;}.tb-social-share--092 .tb-social-share__linkedin__share-button{cursor:pointer;display:inline-block;background-size:contain;background-color:#007fb1;}.tb-social-share--092 .tb-social-share__twitter__share-button{cursor:pointer;display:inline-block;background-size:contain;background-color:#00aced;}.tb-social-share--092 .tb-social-share__pinterest__share-button{cursor:pointer;display:inline-block;background-size:contain;background-color:#cb2128;}.tb-social-share--092 .tb-social-share__telegram__share-button{cursor:pointer;display:inline-block;background-size:contain;background-color:#37aee2;}.tb-social-share--092 .tb-social-share__reddit__share-button{cursor:pointer;display:inline-block;background-size:contain;background-color:#5f99cf;}.tb-social-share--092 .tb-social-share__viber__share-button{cursor:pointer;display:inline-block;background-size:contain;background-color:#7c529e;}.tb-social-share--092 .tb-social-share__email__share-button{cursor:pointer;display:inline-block;background-size:contain;background-color:#7f7f7f;}.tb-social-share--round .SocialMediaShareButton{border-radius:50%}.tb-social-share__excerpt{display:none}.tb-social-share .SocialMediaShareButton--disabled{opacity:0.65}.tb-fields-and-text[data-toolset-blocks-fields-and-text="0c96bd04aebe765eed2954a3bfddb0f1"] { font-size: 18px; } .tb-fields-and-text[data-toolset-blocks-fields-and-text="0c96bd04aebe765eed2954a3bfddb0f1"] p { font-size: 18px; }   } 

Anti-smoking ad lights up Best of Health awards

pharmafile | July 7, 2006 | Feature | Medical Communications | Best of Health, advertising, awards, events

Clear Marketing Communications has taken the top prize at the 2006 Best of Health Awards with a striking advert highlighting the impact of smoking on male fertility.

The Manchester-based agency's 'Smokers make poor swimmers' ad for anti-smoking group ASH beat all other entries to the awards, which highlight the best in healthcare advertising.

The campaign was one of only two given a Silver award in the Charity Advertising category – Edinburgh agency Family Advertising produced the other for Cancer Research UK promoting Scotland's smoking ban.

There were no 'Golds' awarded at this year's show, a decision the judges said they came to in spite of a very high standard of entries.

Chairman of the judges and vice-chairman and creative director of customer management and interactive marketing agency OgilvyOne Rory Sutherland said: "The lack of Golds suggests a toughening of judgment and a rise in standards, both of which are good for the industry.

"For all that, a kind of consensus did emerge on the best work on show – work which from my outsider's perspective seems to stand comparison with the best advertising created in any category elsewhere."

The awards, held this year in the grounds of Chelsea's Royal Hospital, showcase creativity in healthcare advertising across press, poster, TV, radio and new media.

This is the second year the awards have been organised by the IPA (Institute of Practitioners in Advertising), having previously been run for 10 years by HAAG (Healthcare Advertising Agencies Group).

Last year's overall winner Woolley Pau again took a number of special awards at this year's ceremony, winning best use of photography and best use of copywriting categories for Bristol-Myers Squibbs Perfalgan and Janssen-Cilags Ovex respectively.

Other notable winners included Saatchi and Saatchi Healthcare for their work on Lundbeck's Cipralex (best use of illustration) and German agency New Performance Werbeagentur GmbH for their New comer self-promotional piece (best use of art direction).

THE WINNERS:

Special Prizes

Best of Show – Clear Marketing Communications for ASH, 'Smokers make poor swimmers'

Dave Eason Award for Best use of Photography, sponsored by Huntsworth Health VB Communications – Woolley Pau for Perfalgon, 'Post-Op People'

Best use of Copywriting - Woolley Pau for Ovex, 'What To Do About Threadworm'

Best use of Illustration – Saatchi and Saatchi Healthcare for Cipralex, 'Fan/Hoover/Chainsaw'

Best use of Art Direction – New Performance Werbeagentur GmbH, a self-promotional piece, 'New comer'

Silver Awards

Charity Advertising:

ASH, Clear Marketing Communications, 'Smokers make poor swimmers'

Cancer Research UK, family Advertising, 'Scotland'

Public Sector Advertising:

Equal, Guy Robertson Partnership, 'Gay Dolls Campaign'

Consumer International Campaigns:

Signal/Mentadent/Aim, Bartle Bogle Hegarty, 'Hidden Sugars'

Consumer Mixed Media/Below the Line Campaign:

Teenage Pregnancy, Delaney Lund Knox Warren and Partners, 'Want Respect?'

Consumer New Media:

Mates Condoms, Claydon Heeley Jones Mason, 'Vibrating Ring'

Consumer Poster Individual:

Cancer Research UK, family Advertising, 'Scotland'

Consumer Press Individual:

Ovex, Woolley Pau, 'What To Do About Threadworm'

Teenage Pregnancy, Delaney Lund Knox Warren and Partners, 'Condumb'

Teenage Pregnancy, Delaney Lund Knox Warren and Partners,' Pants'

Consumer Press Campaign:

Beechams All in One, Grey London, 'Ice Hole/Leeches/Urine/Flagellation'

Signal/Aim/Pepsodent, Bartle Bogle Hegarty, 'Hidden Sugars'

Consumer TV/Video/Promotional Film:

Beechams Flu Plus, Grey London, 'Yak'

Healthcare Professional Mixed Media Campaign/Below the line campaign:

Avonex, Seven Stones, 'Shoe Box'

Idrolax, Woolley Pau, 'The Required Effect'

Invirase, DDB Healthcare, 'East meets West'

Perfalgan, Woolley Pau,' Post-Op People'

Healthcare Professional Press Campaign:

Cipralex, Saatchi & Saatchi Healthcare, 'Fan/Hoover/Chainsaw'

Xenical, Paling Walters, 'Lethal Obsession'

Healthcare Professional Press Individual:

Pharmaceutical Distribution, Doom and Dickson, 'MedDrive'

ReQuip, GSW Junction 11, 'Halloween'

Self-Promotional Advertising:

New performance Werbeagentur GmbH, New performance Werbeagentur GmbH, 'New comer'

Seven Stones, Seven Stones, 'Snow Man'

Woolley Pau, Woolley Pau, 'What would Woolley Pau do?'

Bronze Awards

Charity Advertising:

Back to Life, Timebank, 'Back to Life'

Consumer Advertising with a Clear Healthcare Message:

Flora/ Becel, Bartle Bogle Hegarty, 'Quest'

Consumer Mixed Media/Below the Line Campaign:

National Blood Service, National Blood Service Marketing Services, 'Children receiving a blood transfusion pack'

Consumer New Media:

Epaderm/Tubifast, The Foundry Communications, 'www.skincareworld.co.uk'

Teenage Pregnancy, Delaney Lund Knox Warren and Partners, 'Condumb'

Teenage Pregnancy, Delaney Lund Knox Warren and Partners, 'Pants'

Consumer Poster Campaign:

5 A Day Young Independents, 23red 'Carrot/Broccoli/Pulling Power/Social Life/Performance'

Consumer Poster Individual:

Deep Freeze, Euro RSCG Life, 'Football'

Deep Freeze, Euro RSCG Life, 'Kick Boxer'

Consumer Press Advertising Campaign:

Morgantown, Langland, 'This Much Cash'

Consumer Press Advertising Individual:

Morgantown, Langland, 'Chair'

Morgantown, Langland, 'Paint Dry'

Morgantown, Langland, 'Time'

Neuropathic Trial, Langland, 'Slippers'

Savlon Plasters, Euro RSCG Life, 'Magnet/Mask'

Savlon Plasters, Euro RSCG Life, 'Sub/Limo'

Consumer TV/Video/Promotional Film Individual:

Beechams All in One, Grey London, 'Ice Hole'

NHS Health Scotland Smoking, The Bridge, 'Butts'

Teenage Pregnancy, Delaney Lund Knox Warren and Partners, 'Cool'

Teenage Pregnancy, Delaney Lund Knox Warren and Partners, 'Got Everything'

Public Sector Advertising:

NHS Health Scotland Smoking, The Bridge, 'Butts'

See Me, IAS SMARTS, 'Cloud Boy/Girl'

Teenage Pregnancy, Delaney Lund Knox Warren and Partners, 'Want respect?'Campaign'

Healthcare Professional Poster Campaign:

Bracco Contrast Media, Pulsar Healthcare Communications 'Niopam/ProHance/SonoVue/MultiHance/Iomeron'

Healthcare Professional Mixed Media/Below the Line Campaign:

Arimidex, Seven Stones, 'I can do it'

Benzamycin, Roundhouse Healthad, 'Acne can be cruel'

BuTrans, Langland, '7 Days Campaign'

Equasym XL, Torre Lazur McCann Healthcare London, 'Black knight/Map/Cup Cake'

Equasym XL, Torre Lazur McCann Healthcare London, 'Paper/Pen/Aeroplane'

OxyContin, Roundhouse Healthad, 'Release'

Protelos, Paling Walters, 'Ladies'

Rosemont, Rainmaker Advertising, 'Dysphagia'

Healthcare Professional New Media:

Epaderm/Tubifast, The Foundry Communications, 'www.skincareworld.co.uk'

Seroquel, Langland, 'Bipolar Mania'

Healthcare Professional Press Advertising Campaign:

Amdel, Woolley Pau, 'Please don't go'

Calcichew-D3Forte, GSW Junction 11, 'Ten Seconds'

Complan, Paling Walters, 'Young at Heart'

Detrusitol XL, Matthew Poppy Ogilvy, 'Toiletheads'

Gaviscon Advance, Health @ JWT, 'A little bit of genius'

Meat and Lifestock Australia – Red Meat, URSA Communications, 'Omega3/Before Carbs/Brain Development'

Nurofen For Children, Medicus UK, '3 Month Campaign'

ReQuip, GSW Junction 11, 'Their Lives in Their Hands (Topical)'

Rosemont, Rainmaker Advertising, 'Dysphagia'

Seroquel, Langland, 'Turn First'

Symbicort, Saatchi and Saatchi Healthcare, 'Cook/Painter/Teacher/Policeman'

Healthcare Professional Press Advertising Individual:

AXA, Huntsworth Health – VB Communications, 'Big Baby'

Biogel Eclipse, Rainmaker Advertising, 'Moon Hand'

BuTrans, Langland, '7 Days'

Calcichew-D3Forte, GSW Junction 11, 'Can You Spare Ten Seconds?'

Calcichew-D3Forte, GSW Junction 11, 'The Ten Second Trial'

Calcichew-D3Forte, GSW Junction 11, 'Try The Ten Second Trial'

Durex, Halesway 'Min Capacity'

Innovex, Langland, 'Balance'

Innovex, Langland, 'Buildings'

Kettering General Hospital, Tribal, 'Vital'

Lodine, Swordfish Advertising, 'Smiling Knuckle'

Medicsight CAD, Swordfish Advertising, 'Pins'

Mizollen, Woolley Pau, 'Picnic'

Nicorette Gum/Cut down then stop, Ogilvy Healthworld Advertising, 'Bike'

Nicorette Gum/ Cut down then stop, Ogilvy Healthworld Advertising, 'Horse'

Pharmaceutical Distribution, Doom and Dickson, 'Snapshot'

Rectogesic, Huntsworth Health – VB Communications, 'Toilet Roll'

Rennie, Paling Walters, 'Chilli'

Rennie, Paling Walters, 'Gerkin'

Reminyl, Swordfish Advertising, 'Fading Man'

ReQuip, GSW Junction 11, 'Christmas'

ReQuip, GSW Junction 11, 'Remembrance Sunday'

ReQuip, GSW Junction 11, 'Wimbledon'

Rosemont, Rainmaker Advertising, 'Coffee Cup'

Seroquel, Langland, 'Golf'

Seroquel, Langland, 'Tower'

Yentreve, Torre Lazur McCann Healthcare London, 'Found'

Self-Promotional Advertising:

Lane, Earl and Cox Advertising, Lane, Earl and Cox Advertising, 'Research'

Ogilvy Healthworld Advertising, Ogilvy Healthworld Advertising, 'Spade, Tuning Fork, Chisel'

Saatchi and Saatchi Healtthcare, Saatchi and Saatchi Healthcare, 'Xmas Cards'

Self Promotion, Huntsworth Health – VB Communications,' Knickers/Sliced Bread/Crystal Ball/Sour Cream'

Self-promotion, Lane, Earl and Cox Advertising,' Bat and Ball'

Seven Stones, Seven Stones, 'Seven Stones'

Anti-smoking ad lights up Best of Health awards

Related Content

PharmaTimes Medical & Scientific Excellence Awards and Nursing Industry Excellence Awards are open for entry

Eyeforpharma Barcelona 2020 is now a free virtual event

FDA issued the fewest warnings over pharma advertising this year since 1997

Latest content