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Thought Leadership

Showing 15 posts of 91 posts found.

Integrated planning- and how to do it well. (Best practice)

November 11, 2011
Medical Communications

Integrated communications remains a hot topic in the client and agency world but the reality is many agencies and clients …

Feature
Thought Leadership

Making commercial arguments using digital media

November 10, 2011
Medical Communications

The global climate and the NHS overhaul are placing exceptional pressure on healthcare professionals to cut costs while preserving – …

Feature
Thought Leadership

How can pharma cross the digital chasm?

November 10, 2011
Medical Communications

An HR Director once surveyed the diverse jobs I had done (from lab research to international marketing) and asked “What …

Feature
Thought Leadership

Serious about digital?

November 10, 2011
Medical Communications

We all know that emails are a quick and cost-effective way of communicating with your target audience but what makes …

Feature
Thought Leadership

Insight into the Manufacturing of an Auto Injector

November 10, 2011
Manufacturing and Production autoinjecto manufacturing, autoinjector, automation, tooling

As the number of biologics coming to market continues to grow, the demand for drug delivery devices such as the …

Feature
Thought Leadership

Organising a successful event

November 8, 2011
Sales and Marketing

Company conferences and events have come a long way since we used to be taken out for a short meeting …

Feature
Thought Leadership

Market access – looking back

November 8, 2011
Sales and Marketing

Market access is complicated. Multifaceted, multi-discipline, multidimensional, multi-stake-holder, all these multiples make Market Access one of the most challenging and …

Feature
Thought Leadership

Lessons from the world of iPad detailing

October 27, 2011
Medical Communications

This is an article for those who have chosen the iPad as an e-detailing tool. It’s not an argument on …

Feature
Thought Leadership

Delivering an effective forecasting process

October 7, 2011
Sales and Marketing

It’s surprising how many companies struggle to deliver an effective forcasting process despite the millions spent on supply chains.    Accurate …

Feature
Thought Leadership

SHL to speak at the upcoming Drug Delivery Trends symposium in Korea

September 28, 2011
Manufacturing and Production auto injector, autoinjector, drugy delivery, pharmapack

SHL Marketing Director Steven Kaufman will be speaking at the upcoming Primary Packaging and Drug Delivery Trends for Injectables symposium …

Feature
Press release
Thought Leadership
Figure 1

T Wave Indices of Drug Induced Changes in Repolarisation

August 1, 2011

For the past decade prolongation  of the QT interval  has been  used by the regulatory agencies as the principal biomarker …

Feature
Thought Leadership

In search of authenticity

July 19, 2011
Sales and Marketing

We don’t have a sales consultant in front of us in that situation. There is nobody to demonstrate and reassure …

Feature
Thought Leadership

Procurement pitfalls and hurdles of lab equipment for clinical trials

April 20, 2011
Research and Development clinical trials, medical equipment, mesm, procurement

 Over $78 billion is spent every year in the clinical trial market in the pursuit of bringing new drugs and …

Feature
Thought Leadership

The Real-Time Rep Becomes a Reality – Changing the Rules of Engagement with Customers

March 24, 2011
Sales and Marketing

The Real-Time Rep Defined The Real-Time Rep, no longer a fictitious ideal, is a salesperson who is able to:

Feature
Thought Leadership

Financial Reporting – it’s all a foreign language… literally!

March 18, 2011
Business Services Audits, Business, Financial, Languages, Reports, Services, TranslateMedia, tax, translation

Over the last two decades technology has allowed companies to greatly increase their global reach. Within the pharmaceutical sector it …

Feature
Thought Leadership
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