Pharmafocus Europe
pharmafile | March 12, 2007 | Feature | Business Services, Manufacturing and Production, Medical Communications, Research and Development, Sales and Marketing |Â Â Europe, PharmafocusÂ
Pharmafocus Europe is a new publication set to become an indispensable business tool for pharmaceutical industry executives with an interest in Europe.
The quarterly publication was launched in March and we are making the first issue available to download.
It is a spin-off from the monthly UK publication Pharmafocus, already established as the most authoritative UK pharma industry monthly, and will be received by pharma and biotech executives in senior marketing, sales and R&D positions across Europe.
Pharmafocus Europe will provide readers with the best analysis and news round-ups from European and global markets, including new product launches, developments in national healthcare markets and much more.
"Pharmafocus has established a very strong reputation in the UK for its unique editorial content, which provides readers with news and analysis that will help them in their working lives," said Andrew McConaghie, Executive Editor of Pharmafocus and Pharmafocus Europe.
For executives who need to keep up-to-date with customers and competitors, but who dont have time to read long-winded articles, Pharmafocus Europe provides well written and easy-to-read articles in clearly defined sections.
"We feel that existing publications which cater for the pan-European pharmaceutical industry dont really provide an easy-to-read and informative digest of this fast-moving industry," said Andrew.
"There are some publications published frequently which cover the week-by-week events in pharma, but dont pick out the top stories and trends which emerge over a year.
"Other pharma magazines cover Europe, but dont provide a news digest or much analysis, making it hard to see the bigger picture."
So every quarter, Pharmafocus Europe will be there to provide an informative and accessible update on both recent events and major events on the horizon.
UK readers clearly agree that Pharmafocus is providing an indispensable service. A recent independently conducted poll found Pharmafocus to be the most thoroughly read of all UK monthly pharma publications, and the one that most would choose to read above all others.
To download the Spring 2007 issue of Pharmafocus Europe click here
To subscribe to Pharmafocus and receive Pharmafocus Europe click here
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