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prescribing incentives

Showing 3 posts of 3 posts found.

European court backs prescribing incentives

May 7, 2010
Sales and Marketing prescribing incentives

Payments to persuade UK doctors to prescribe generics have been backed by a European court, thwarting pharma attempts to have …

News

European Court supports ABPI’s prescribing incentives fight

February 16, 2010
Sales and Marketing ABPI, prescribing incentives

The ABPI has come out on top in the opening salvo of its unprecedented European legal challenge against prescribing incentive …

News

The gloves come off for ABPI and NHS fight

July 17, 2007
ABPI, prescribing incentives

An unprecedented legal action by the pharmaceutical industry against the government could reach the High Court within the next few …

News
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