post-marketing

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BMJ: diabetes post-marketing studies used to boost sales

June 14, 2012
Sales and Marketing BMJ, Edwin Gale, Novo Nordisk, post-marketing

The use of post-marketing studies for diabetes is being used to sell more medicines rather than for science, according to …

FDA considers pulling ProAmantine

August 17, 2010
Sales and Marketing FDA, Shire, post-marketing

Shire’s low blood pressure drug ProAmantine and generic copies could be withdrawn from the US market because no post-marketing studies …

The Gateway to Local Adoption Series

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