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Pradaxa approved by NICE

September 26, 2008
Sales and Marketing NICE, Pradaxa, clot, cv

NICE has recommended Boehringer Ingelheim's novel anti-clotting pill Pradaxa, giving it a marketing edge over Bayer's rival treatment Xarelto. Pradaxa …

News

Setback for Pfizer and BMS clotting drug

September 5, 2008
Sales and Marketing BMS, Pfizer, clot, cv

News

Bayer Schering blood clotting drug a ‘major leap forward’

December 14, 2007
Sales and Marketing Bayer, Xarelto, clot

Bayer Schering says its new blood clotting drug Xarelto is poised to set a new standard of care for post-surgery …

News
The Gateway to Local Adoption Series

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