Sales and Marketing

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Sanofi’s Lemtrada beats Rebif in new study

November 14, 2011 Research and Development, Sales and Marketing Lemtrada, Rebif, Sanofi

Lemtrada has beaten Merck Serono’s multiple sclerosis treatment Rebif in a new head-to-head trial, paving the way for regulatory submission …
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Mark Greener appointed editorial director at Rock Medical Communications

November 14, 2011 Business Services, Manufacturing and Production, Medical Communications, Research and Development, Sales and Marketing Mark Greener, Rock Medical Communications

Rock medical communications has appointed journalist and medical writer Mark Greener as editorial director.  Mark spent a decade in the …

The ABPI’s new leader: communicating pharma’s value

November 14, 2011 Business Services, Manufacturing and Production, Medical Communications, Research and Development, Sales and Marketing ABPI, Stephen Whitehead

When Richard Barker, the ABPI’s director general decided to step down in May this year after six and a half …

BMS boosts access to HIV drug Reyataz in Brazil

November 14, 2011 Manufacturing and Production, Sales and Marketing

Bristol-Myers Squibb has signed a technology transfer agreement with the Brazilian Ministry of Health to expand access to once-daily HIV …

Medical meetings and events – how to make the most of your budget

November 14, 2011 Sales and Marketing

 In today’s uncertain economic climate, much like every other form of marketing and business expenditure, event budgets are under scrutiny …

Eliquis fails in head-to-head study against Lovenox

November 14, 2011 Research and Development, Sales and Marketing BMS, Eliquis, Lovenox, Pfizer

Bristol-Myers Squibb and Pfizer have suffered a setback in their attempts to cement Eliquis’ place in the $20 billion market …

Genzyme appoints new leaders for multiple sclerosis and rare disease businesses

November 14, 2011 Business Services, Manufacturing and Production, Medical Communications, Research and Development, Sales and Marketing Genzyme

Genzyme, a Sanofi company, has appointed William Sibold as head of multiple sclerosis and Rogério Vivaldi as head of rare …

Xarelto succeeds in new study

November 14, 2011 Sales and Marketing Bayer, FDA, J&J, JJ, Xarelto

In a new study J&J and Bayer’s blood thinner Xarelto reduced deaths in patients after a heart attack, which could …

Lundbeck and Otsuka to collaborate in CNS

November 11, 2011 Research and Development, Sales and Marketing Abilify, CNS, Lundbeck, Otsuka

Lundbeck and Otsuka have signed a major collaborative deal to sell and develop up to five CNS drugs, including a …

Digital: Those who make an effort to adapt are the most likely to succeed

November 11, 2011 Sales and Marketing

Last year we spoke about digital marketing becoming an ‘immersive experience’ and the challenge that our clients face in responding …

Coulter Partners appoint Graham Dowsett, and Tarquin Bennett-Coles

November 11, 2011 Research and Development, Sales and Marketing Coulter Partners, recruitment

Graham Dowsett, and Tarquin Bennett – Coles have joined Coulter Partners’ senior management team. Coulter Partners is a leading Executive …

Room for NHS improvement, despite international ranking

November 11, 2011 Sales and Marketing Andrew Lansley, NHS, healthcare, international healthcare

Health secretary Andrew Lansley has been banging the drum for the NHS on the world stage during a speech in …
Merck

Merck highlights updated pipeline

November 11, 2011 Sales and Marketing CETP inhibitor, Merck, cholesterol, pipeline

Merck has showcased its most promising drug candidates, and says it expects to make eight US filings in the next …

Monitor needs more clarity or risks failure – King’s Fund

November 10, 2011 Sales and Marketing Monitor, NHS reform, king's fund

The watchdog that will oversee competition and co-operation within the NHS needs to have a clearer remit or could face …
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Private firm in NHS hospital takeover

November 10, 2011 Sales and Marketing Circle Healthcare, Hinchingbrooke, NHS

Circle Healthcare has sealed a deal to take over the running of a debt-ridden NHS hospital in Cambridgeshire. Private firms …
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