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Sales and Marketing

Showing 15 posts of 11524 posts found.

New depression treatment launched in the UK

February 3, 2005 Sales and Marketing

Lilly and Boehringer Ingelheim's depression treatment Cymbalta has been launched in the UK where it will do battle in the …
News

New ‘economic damage’ offence to beat animal activists

February 3, 2005 Sales and Marketing

The government has unveiled new laws to counteract the intimidation tactics used by activists to undermine animal research. Animal rights …
News

‘Smarter steroid’ Alvesco launched in the UK

February 3, 2005 Sales and Marketing

Alvesco, the first one puff, once-daily inhaled corticosteroid for asthma has been launched in the UK, its first European market.Manufacturers …
News

Aspirin plus PPI better than Plavix in patients with GI bleed

February 2, 2005 Sales and Marketing

A new study has concluded that aspirin plus a proton pump inhibitor (PPI) is more effective than Plavix (clopidogrel) in …
News

BMJ apologises for Prozac accusations

February 2, 2005 Sales and Marketing

The BMJ has retracted its allegations that Eli Lilly suppressed important safety information on its antidepressant drug Prozac during litigation …
News

AstraZeneca remains strong despite setbacks

February 1, 2005 Sales and Marketing

AstraZeneca has announced impressive full-year figures for 2004 despite its market value slumping by nearly a third in the past …
News

Merck hit by US patent blow

February 1, 2005 Sales and Marketing

Merck has lost 10 years of US patent protection for the best-selling formulation of its second-biggest selling drug, following a …
News

Overdose deaths lead to co-proxamol withdrawal

February 1, 2005 Sales and Marketing

Co-proxamol, a commonly prescribed painkiller, will be withdrawn from use in the UK because of continued deaths from overdose.The drug …
News

Humira tipped for blockbuster status in 2005

January 25, 2005 Sales and Marketing

Abbott Laboratories has raised its sales expectations for rheumatoid arthritis treatment Humira and now expects the product's sales to reach …
News

Lipitor breaks $10 billion annual sales mark

January 21, 2005 Sales and Marketing

Pfizer's blockbuster statin Lipitor scaled new sales heights in 2004, becoming the first pharma product to make more than $10 …
News

MHRA admits to shortcomings

January 21, 2005 Sales and Marketing

The MHRA has admitted that it has "suffered from not being professional enough" as it endeavoured to restore its reputation …
News

Plavix leads the way in UK sales growth

January 20, 2005 Sales and Marketing

News

AstraZeneca looks to oncology pipeline after failure of Iressa

January 20, 2005 Sales and Marketing

AstraZeneca has withdrawn its marketing application for its lung cancer drug Iressa in the European Union following the release of …
News

Breakthrough cancer drug Avastin approved

January 20, 2005 Sales and Marketing

Roche’s new colon cancer treatment Avastin has been approved by the European Commission, where it will go on sale at …
News

Lilly takes on BMJ over Prozac claims

January 20, 2005 Sales and Marketing

Eli Lilly has gone on the offensive over allegations that it concealed important safety information on its antidepressant drug Prozac.In …
News
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