Sales and Marketing

Showing 15 posts of 11524 posts found.

Novartis to appeal Zelnorm rejection

January 18, 2006 Sales and Marketing

Novartis says it will appeal against an EMEA decision not to recommend its irritable bowel syndrome drug Zelnorm. Zelnorm (tegaserod) …

Prescribers ready to defy NICE in Alzheimer’s drug row

January 18, 2006 Sales and Marketing

Patient groups and manufacturers are hoping NICE will reverse its decision to deny access to Alzheimer's drugs on the NHS, …

First-in-class indication expected for Remicade

January 18, 2006 Sales and Marketing

Schering-Plough expects its arthritis treatment Remicade to receive European approval to treat ulcerative colitis in early 2006.If approved Remicade (infliximab) …

Merck in race to bring first cervical cancer vaccine to market

January 18, 2006 Sales and Marketing

Merck and GlaxoSmithKline are head-to-head in a race to establish a market for their rival cervical cancer vaccines, both set …

Drinking straw a novel antibiotic delivery for children

January 17, 2006 Sales and Marketing

A new drinking straw that administers antibiotics to children as they drink has been launched by German pharma company Grunenthal.Clarosip …

Pfizer to go it alone with Exubera

January 16, 2006 Sales and Marketing Exubera, Pfizer, diabetes, inhaled insulin

 Pfizer has paid $1.3 billion to buy out its marketing partner’s stake in new inhaled diabetes drug Exubera.The US company …

Bayer buys hypertension drug rights from GSK

January 12, 2006 Sales and Marketing

Bayer has bought the rights to market the hypertension drug telmisartan in a number of European markets from current licence …

New dawn or beginning of the end? Medicare D comes of age

January 12, 2006 Sales and Marketing

Millions of Americans woke up on 1 January 2006 and found themselves in an unfamiliar position  having their prescription medicine …

GlaxoSmithKline considering Serono acquisition

January 12, 2006 Sales and Marketing

GlaxoSmithKline is understood to be considering the acquisition of Europe's biggest biotech company Serono, currently worth around $12 billion.Serono's chief …

Bird flu tops 2005 global health concerns

December 22, 2005 Sales and Marketing

A survey conducted by the World Health Organisation has confirmed concerns over a possible bird flu pandemic as the year's …

Tamiflu-resistant bird flu found

December 22, 2005 Sales and Marketing

A report of two cases of bird flu which proved resistant to treatment with Tamiflu have been reported in the …

FDA approves Bayer’s kidney cancer drug

December 22, 2005 Sales and Marketing

Bayer's Nexavar has become the first treatment in more than ten years to receive approval in the US for the …

Pfizer lifted by Lipitor patent victory

December 20, 2005 Sales and Marketing

Shares in Pfizer have risen after it saw off a patent challenge to Lipitor, its biggest selling drug.Lipitor generates around …

Right-sizing the salesforce

December 20, 2005 Sales and Marketing salesforce

 Can we form an impression about how good or ‘right’ a team is simply by the size of it? We …

Prexige wins approval in UK

December 15, 2005 Sales and Marketing

Prexige has finally been launched in the UK after a safety review of the entire Cox-II class delayed its entrance …
The Gateway to Local Adoption Series

Latest content