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inVentiv Health creates two senior appointments



pharmafile | October 14, 2013 | Appointment | Medical Communications, Research and Development, Sales and Marketing inVentiv Health 

The comms division of inVentiv Health has appointed two 
social media veterans to expand its digital footprint.

Emma D’Arcy joins its
Digital and Innovation team in London as head of participatory medicine. A 
seasoned writer with 18 years of experience in the pharma 
industry and an expert in patient-centric communications, D’Arcy will work with clients to apply the principles of 
participatory medicine to improve new product launches.

Los Angeles-based Ben Atkins (pictured) will co-lead the digital
 practice of Chandler Chicco Companies as chief digital officer in the
 west. Atkins, who most recently was corporate communications director of
 digital and social media at Amgen, will focus on designing social
 experiences that enable brands and organisations to promote behaviour
change and digital initiatives.

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